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Music: A Marketing Tool

Beyond Philosophy

16 December 2014. < 16 December 2014. < Title: The post Music: A Marketing Tool appeared first on Beyond Philosophy. Sources: “Music and Memory: 5 Awesome New Psychological Studies.” www.spring.org.uk. < [link] > Mohana, Malini. Music & How it Impacts Your Brain, Emotions.” Psychcentral.com. < [link].

Marketing 416
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Car Talk: The Marketing Gift of (Automotive) Gab

Beyond Philosophy

Having often addressed the power of informal communication ( [link] ), it’s always gratifying to have confirmation by respected research and consulting organizations. Consumer motivation research (“On Brands and Word of Mouth”, Journal of Marketing Research, August, 2013), conducted by several professors at U.S. I’d say so.

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Intersecting Viral Marketing With Emotional Customer Connection: TD Bank’s ‘Home Run’

Beyond Philosophy

Here’s a quick thumbnail summary of where some examples of TD Bank’s marketing unique marketing and communication initiatives have taken the company over the past year or so. It was one of the most successful marketing programs of 2014: https://www.thinkwithgoogle.com/case-studies/td-thanks-you.html.

Marketing 186
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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

The short version is that a study by the CFI group tracked the share prices of the leaders of the American Customer Satisfaction Index (ACSI) and the leaders National Customer Satisfaction Index, UK (NCSI) versus the broader markets. 26 August 2014. < 26 August 2014. < 24 April 2014. 26 August 2014. <

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Top 5 Digital Marketing Trends From The Teradata Marketing Summit, 2014

Salmat

At the Teradata Summit, around 572 attendees from a mix of disciplines across Marketing, CRM and consultancy collaborated on a multitude of topics that was ultimately pointing to making this world become a reality, not tomorrow, but now.

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Top 5 Digital Marketing Trends From The Teradata Marketing Summit, 2014

Salmat

At the Teradata Summit, around 572 attendees from a mix of disciplines across Marketing, CRM and consultancy collaborated on a multitude of topics that was ultimately pointing to making this world become a reality, not tomorrow, but now.

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Make This Small Change For Big Results

Beyond Philosophy

In 2014, an essay in the Journal of the Royal Society of Medicine showed that while 62% of citizen’s in the UK said they were willing to donate organs, only 31% were on the actual registry. Colin Shaw is the founder and CEO of Beyond Philosophy , one of the world’s leading Customer experience consultancy & training organizations.