WEBINAR SERIES

How a Top 25 Most Trusted Brand Handed Their CX to AI

One of the most trusted brands in the world, AAA, took the most critical aspect of their Customer Experience and handed it over to an AI-powered virtual agent for omnichannel self-service. It may seem quite risky to leave emergency roadside assistance in the hands of a virtual agent, but AAA took careful steps to ensure it was done right.

Tune in on March 17th and learn things such as:

  • The pitfalls that AAA avoided
  • The most important principles for human-centric design
  • The secret of data + business logic to keep virtual agents in their "swim lane"

Webinars

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How a Top 25 Most Trusted Brand Handed Their CX to AI

Brian Morin, CMO, SmartAction & Patty Kleinfeldt, Director of Q&E, AAA

On Demand
Recorded March 17, 2020

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