CSM Magazine

MARCH 31, 2023

That’s why many customer-centric companies are turning to automation, using SaaS (Software as a Service) tools and processes to give their customer service teams a leg up. In this article, we’ll closely examine the benefits of customer service workflow automation and how SaaS tools can help make it happen.

SaaS 52

SaaS Customer Service Coaching CRM 52

CustomerSuccessBox

MAY 2, 2022

As a Customer Success Officer in SaaS, you’ve probably realized that there’s a lot more to the SaaS sector than just providing excellent service. SaaS marketing and distribution is crucial as, if not more important than, developing the service itself. How does a SaaS Partner Program benefit you?

SaaS 52

SaaS B2B Marketing Analytics 52

CSM Magazine

MARCH 3, 2022

SaaS tools have become extremely popular in the project management industry, transforming the way it operates. Here you will discover five leading SaaS tools for your office. Software as a Service (SaaS) has become the new normal of the 2020s. Well, 48% of companies have a one-year contract with a SaaS application on average.

SaaS 52

SaaS Management Transportation Analytics 52

delighted

JUNE 29, 2021

Simply put, product/market fit is the ability of a product to satisfy the needs of a good market. The failure of a product to understand consumers and the external factors that affect their decisions is a failure to find the right product/market fit. An example of missed product/market fit. Now comes product development.

Marketing 95

Marketing SaaS Metrics Transportation 95

ClientSuccess

MARCH 23, 2021

For most CSMs – and SaaS organizations in general – the work from home era is officially here, and has been for a while. Video conferencing with customers. It’s interesting to think that just a year ago video conferencing was much less common, even in meetings with external clients or remote employees.

SaaS 65

SaaS Personalization Accountability Sales 65

JivoChat

FEBRUARY 17, 2022

Developing strategies to learn how to sell SaaS B2B can be challenging. First, it’s fundamental to understand the differences in dealing with a market that is focused on selling services to companies. The selling plan can’t be the same as one that is made for the B2C market (business to consumers). .

B2B 52

B2B SaaS B2C Sales 52

CSM Magazine

APRIL 13, 2021

If you want your SaaS startup to grow, you need to understand data and have solid marketing knowledge, all with the purpose of making your software more attractive to your target customers. In this article, we’re offering a list of all the components you need in order to scale your SaaS startup. Create Valuable Content.

SaaS 52

SaaS B2B Self service Analytics 52

CustomerSuccessBox

APRIL 29, 2022

* ABS corp , a B2B SaaS firm acquired as many customers as it wanted. Plan the best SaaS Retention strategies that ensure customers stay with you for long. SaaS retention strategies that work help you turn hard-won consumers into long-term customers, and long-term customers into powerful advocates! Yet, success remained elusive.

SaaS 52

SaaS Customer retention Metrics B2B 52

CSM Magazine

MARCH 12, 2021

Everything from payroll and marketing to design, customer services, and more can be done remotely. Here are five must-have SaaS (Service as a Software) tools for teams working from home. #1: It’s a fantastic SaaS tool with a visual interface that allows for real-time updates on business activity. 2: Zoom for Video Conferences.

SaaS 52

SaaS Scripts Enterprise Accountability 52

CCNG

NOVEMBER 9, 2021

COVID sent agents to work remotely, and the current job market will keep them there. So in a world where every product description ends in “aaS” from SaaS to CCaaS, it only makes sense that AI should follow suit. If you’d like to learn more you can watch the video. And then there’s AI.

Contact Center 259

Contact Center CCNG Contact center software Finance 259

Amity

DECEMBER 9, 2016

While wading through this endless sea of content, I’ve recently read a few amazing articles that speak about how to market to your current customers in order to increase retention and help them continuously succeed—and it got me thinking: What if we took a look in the other direction? Manager of Growth Marketing, Sarah E.

Marketing 109

Marketing SaaS Sales Surveys 109

Totango

JULY 21, 2020

The current COVID-19 pandemic has not been kind to many industries, and SaaS is no exception. In March of this year, SaaS stocks reached a 20 percent decline from their selling highs. Communications SaaS companies have watched the growth rate of subscriptions rise by 1.4X. Stay Agile As a Company.

SaaS 64

SaaS Calibration Enterprise Customer retention 64

Totango

FEBRUARY 7, 2019

You should adopt a “time invested equals benefits gained” approach with your SaaS renewal best practices. The Top 5 SaaS Renewal Best Practices. We’ve gathered 5 of our favorite SaaS renewal best practices to help you remove the stress from your retention process: Define your customer. Understand your customer’s journey.

Best practices 81

Best practices SaaS Customer retention Upselling 81

CSM Magazine

SEPTEMBER 22, 2022

One way to do that is through posting informative videos on your website and producing video ads. Video ads can help you improve your customer service by leaps and bounds (in comparison to traditional means.). This article discusses the top 10 reasons why you should use video ads to 10x your customer service: 1.

Customer Service 52

Customer Service Entertainment Advertising Engineering 52

Totango

AUGUST 23, 2022

By charting the points in your SaaS customers’ journeys, you can plan how to deliver clients’ desired outcomes and satisfying experiences that promote subscription renewals and higher revenue. Touchpoints also include occasions when clients interact with your software app in a SaaS context. Video content and ads.

B2B 115

B2B Journey mapping SaaS Engineering 115

CustomerSuccessBox

MARCH 11, 2019

We recorded a video with our Founder & CEO, Puneet Kataria to discuss the same. ? ? ?. For example, Marketo can be used for Lead Management, Email Marketing, Consumer Marketing, etc. Why should a customer who plans to use Marketo for Lead Management be taught the features that are required for Consumer Marketing?

Metrics 88

Metrics SaaS Marketing Sales 88

ShepHyken

JULY 28, 2023

This week, we feature an article by Jessica Collier , VP of Growth Marketing at Assembly Software. Social proof is a psychological phenomenon marketing teams can use to nurture brand credibility and trust. This insight underpins so much of modern marketing. The idea has been highly consequential in marketing. What format?

voip 156

voip Marketing SaaS Personalization 156

ShepHyken

SEPTEMBER 4, 2023

Check Out These 5 Strategies to Fix It by The Drum (The Drum) In this article, Depositphotos, one of the world’s leading platforms for stock images, videos and music, explains key principles behind customer retention and share some tried-and-true ideas on how to improve your customer retention rate (CRR) using visuals.

Customer Service 168

Customer Service Customer retention SaaS Best practices 168

ShepHyken

NOVEMBER 25, 2022

This week, we feature an article by Deniz Kuran, Head of Marketing at Idiomatic , an organization that helps companies understand their customers by translating customer feedback into actionable data. This information can segment customers, create targeted marketing campaigns, and provide a better overall customer experience. .

Customer Service 194

Customer Service B2C B2B SaaS 194

SmartKarrot

MARCH 2, 2022

And this is even more difficult when it comes to companies that offer SaaS products. One of the main reasons for this is that the market is already flooded with competitors, many of whom compete for customers’ already limited attention in both B2B and B2C environments. Top 5 Growth Marketing Strategies for SaaS Products. #1

SaaS 12

SaaS Marketing Upselling Engineering 12

ChurnZero

APRIL 1, 2024

AI is changing just about everything within the SaaS and technology space. AI can help create informative guides, video tutorials, and FAQs for customers. What was once time-consuming and tedious is becoming streamlined and automated, with customer success teams better able to manage their customers proactively.

Journey mapping 76

Journey mapping Feedback SaaS Surveys 76

JivoChat

MARCH 10, 2022

A well-planned marketing strategy never works on assumptions. Nothing is really stagnant in the marketing world — be it technologies, trends, or even your consumers. The only way you know you’re on track and keeping up is by gathering market insights, and ultimately using them to your advantage to empower your sales. .

Marketing 75

Marketing Real estate Advertising Telemarketing 75

SmartKarrot

OCTOBER 26, 2021

Getting your products to the market in the best possible manner is a subtle art that you need to learn. On that note, product marketing is the driving force behind getting your products out there and making it sell. What is Product Marketing? Product Marketing vs Conventional Marketing: What is the Difference?

SaaS 10

SaaS Marketing Advertising Scripts 10

CustomerSuccessBox

DECEMBER 4, 2018

In the SaaS world, the customer-acquisition-cost (CAC) is high and the initial payment is peanuts compared to the lifetime value (LTV) of the customer. Without a high customer retention rate, a SaaS company will shut down, no matter how great the other metrics are. Communication can be via call, video conference or via email.

Best practices 40

Best practices Customer retention SaaS Metrics 40

SmartAction

MARCH 1, 2022

What is Software as a Service (SaaS)? Software as a Service (SaaS) is a term many of us have heard. Within the SaaS model, there are two types of SaaS. Within the SaaS model, there are two types of SaaS. Vertical SaaS is a software as a service focused on a specific industry. Scalability is simple.

Management 74

Management SaaS Virtual Agent Automotive 74

Education Services Group

JUNE 12, 2018

A Director at a successful SaaS company recently approached me about the role of marketing in customer success. This leader understood that the marketing team was a valuable resource when developing customer-facing communications but wanted more. 1) Marketing as a Sales Enablement Function for CS Teams ( @AzimNagree ).

Marketing 53

Marketing Education SaaS Sales 53

Mindtouch

MARCH 14, 2017

” Catherine Blackmore, GVP Global Customer Success, Oracle Marketing Cloud. The post Top Two Secrets to Customer Success in SaaS appeared first on MindTouch Blog. “Customer Success is vital to your company’s ability to scale.”

SaaS 77

SaaS Customer advocacy Self service Best practices 77

SmartKarrot

JANUARY 13, 2022

Many SaaS companies try their hands on marketing but are not able to get the desired results. Some of its reasons can be attributed to the increasingly competitive market. However, now with the help of SaaS affiliate marketing, you can grow your business by manifolds. SaaS affiliate marketing has many benefits.

SaaS 10

SaaS Marketing Education Sales 10

SmartKarrot

FEBRUARY 12, 2021

SaaS (software as a service) companies have seen an exponential growth in the business sphere. There is some insightful content around SaaS that can be an inspiration to readers. The 20 Best SaaS Blogs You Must Follow. All That SaaS. The blog is run by Dan Decker, a SaaS industry expert. . contact-form-7].

SaaS 23

SaaS B2B Metrics Sales 23

ChurnZero

MAY 3, 2022

Did you know that, by the end of this week, one-third of internet users* will have watched a tutorial or how-to video? We also love their bite-sized CS skills videos that tackle common challenges for CSMs. Crash Course in Customer Success and SaaS Metrics (with Dave Kellogg). 1: SuccessHACKER.

Journey mapping 98

Journey mapping Customer centricity SaaS Education 98

JivoChat

FEBRUARY 22, 2023

According to recent data , the global market for E-commerce outsourcing was valued at $262 billion in 2022 and is projected to expand at a compound annual growth rate (CAGR) of 9.4% This includes expertise in SEO, content creation, social media management, and more - all of which can be used to achieve a pleasant marketing efficiency ratio.

outsourcing 82

outsourcing SaaS Accountability Analytics 82

ChurnZero

JULY 21, 2020

IntelAgree is a growing AI-powered contract management SaaS company that enables legal teams to do impactful work, not busy work. Then, before a key testing checkpoint, we send training videos to familiarize the customer with the product.” – Kyle Myers, Director of Professional Services, IntelAgree. Who are they?

SaaS 52

SaaS Self service Best practices Feedback 52

Quadient

JULY 18, 2022

The new “Experience Partner Program” introduces a variety of changes that are primarily designed to increase the benefits to our most committed partners and enable us to take advantage of the 9% adjusted CAGR of the 1.9b$ market until 2025* (with even stronger growth expected for cloud solutions). Alban holds a B.S

SaaS 52

SaaS Multichannel Engineering Consulting 52

PeopleMetrics

APRIL 17, 2015

Today, we offer a guest post examining customer experience from a digital marketing perspective. This post was penned by Maya Nix, Marketing Content Producer for ClickTale. For most marketers, it is quite a significant amount. Digital marketing professionals are already well aware that value is not the same as cost.

Marketing 108

Marketing Customer Experience Benchmark Wireless 108

delighted

AUGUST 9, 2019

Testimonials have been used in marketing campaigns for decades. Strategically placing customer testimonials on your website and throughout your marketing campaigns can help you get more qualified leads, boost sales overall, and ultimately help increase revenue. What are some examples of testimonial marketing?

Marketing 50

Marketing Surveys Feedback Advertising 50

SmartKarrot

AUGUST 11, 2021

The same is true for companies who are dealing in SaaS products. The lifeblood of the SaaS business is its customers. You need to put in countless hours of research and development, relentless marketing campaigns, and tireless sales effort to earn a paying customer. Fewer features in your SaaS product. contact-form-7].

SaaS 19

SaaS Consulting Consulting Sales 19

Totango

MARCH 8, 2022

Some brands set up their customer success communities to enhance their customer support or to support their marketing efforts. These and other potential benefits make joining a customer success community a winning proposition for CS team members, managers and marketing leaders. Nine Best Customer Success Communities in 2022.

Best practices 115

Best practices SaaS B2B Marketing 115