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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

5 Reasons Why VIP Customers Are the Key to E-Commerce Growth by Josh Kim (Total Retail) VIP customers significantly impact a business’ bottom line, often contributing a substantial portion of total revenue. My Comment: I’ve been studying how different brands are creating successful loyalty programs.

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Guest Post: Employee Engagement and CX: 5 Strategies to Build Synergy

ShepHyken

He writes about how employee engagement and customer experience can enhance business performance. Achieving success in business goes beyond offering quality products and services. The reality is that the connection (or lack thereof) between employee engagement and customer experience can seriously impact business performance.

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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. It’s very hard to build loyalty if the customer has a generic experience.

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The Power of Emotional Connection: Growing Your Business Through Strong Customer Experience

CCNG

Think about the very best customer experience that you have ever had with a brand. Businesses that excel in creating strong connections with their customers often enjoy higher levels of customer loyalty and increased revenue. I finally booked our flights and decided to use mileage for one of us and a paid ticket for the other.

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The Challenges of Omnichannel: Why so Many Contact Centers Struggle with Digital Self-Service

To find how contact centers are navigating the transition to omnichannel customer service, Calabrio surveyed more than 1,000 marketing and customer experience leaders in the U.S. about their digital customer communication strategies. Read the report to find out what was uncovered.

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Top 5 Customer Service & CX Articles for Week of May 6, 2024

ShepHyken

What caught my eye was the first trend (of eight), which was how social media customer care is driving growth. In our customer service research , social media is low on the list of ways a customer wants to connect with a company or brand. My Comment: My very favorite business book is The Experience Economy by Joe Pine and Jim Gilmore.

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Top 5 Customer Service & CX Articles for Week of May 6, 2024

ShepHyken

What caught my eye was the first trend (of eight), which was how social media customer care is driving growth. In our customer service research , social media is low on the list of ways a customer wants to connect with a company or brand. My Comment: My very favorite business book is The Experience Economy by Joe Pine and Jim Gilmore.