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Intersecting Viral Marketing With Emotional Customer Connection: TD Bank’s ‘Home Run’

Beyond Philosophy

My example is TD Bank, where viral communication meets real, and valued, experience delivery on a personalized, and deeply emotional, level. Here’s a quick thumbnail summary of where some examples of TD Bank’s marketing unique marketing and communication initiatives have taken the company over the past year or so.

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Guest Blog: Why Customer Satisfaction Is a Myth

ShepHyken

This week on our Friends on Friday guest blog post my colleague, Stephan Delbos, writes about the importance of doing more than satisfying customers, you must delight them. In the long-term, the brands that provoke positive emotions in customers more often will enjoy more loyalty and also benefit from word-of-mouth marketing.

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Beyond Philosophy - Untitled Article

Beyond Philosophy

Have you ever wondered why things go viral or, better yet, how you can make your #content gain millions of views and shares? If so, then you are in the right place because we are going to share the secrets of how to go viral on social media. So, viral content needs to be extra; it has to really meet those needs.

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Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

This adds gamification to the customer experience mix and it could very well make your app viral. Social media bots can also be used as a supplemental channel for content marketing as well, drawing more traffic to your online assets and engaging customers on their platform of choice. And you know what that means?

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Guest Blog: Lead with Communication to Reduce these 5 Revenue Leaks

ShepHyken

Recent findings in the Global Leadership Forecast 2018 found that companies that connected purpose to their mission statement outperformed other companies in their market by 42%. Cause: 32% of CEOs are concerned about the availability of key skills (PwC), yet not enough companies market to prospects as they would to customers.

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Amazing Business Radio: Dennis Yu

ShepHyken

How to Use TikTok for Marketing and Customer Service. ByteDance, the parent company that owns TikTok, found that the most viral videos are 22 seconds long. We want to repurpose content that has already worked on YouTube, Facebook, blogs, etc., The Ultimate TikTok Guide for Business . Advertise on TikTok. Repurpose content.

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Tips for Creating the Perfectly Optimized Blog Post as Per SEO Standards

OctopusTech

Content is the most important tool for any website when it comes to online marketing, increasing traffic and overall SEO. A well-researched and high-quality blog post would be worthless if no one ever finds it online. Well, that is exactly what we are going to learn in this blog post today. Keyword Research. Keyword Research.