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How New York-Based B2B Market Research Companies are Helping Firms Navigate a Post-Pandemic Market

CSM Magazine

These firms are combining market research data, technology, and analytics from industry leaders to acquire the insights required for success in a turbulent climate. This includes developing strategies such as targeted advertising campaigns and optimising websites for search engines in order to reach potential customers.

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Unraveling the Contact Center Hosting Model: Multi-Tenant vs. Single-Tenant Contact Centers

NobelBiz

These businesses typically deal with sensitive data, such as healthcare providers, financial institutions, government agencies and so on. The majority of the CCaaS providers advertise their services as being “scalable and flexible”. But activity fluctuation is not the only problem.

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Unlocking creativity: How generative AI and Amazon SageMaker help businesses produce ad creatives for marketing campaigns with AWS

AWS Machine Learning

Advertising agencies can use generative AI and text-to-image foundation models to create innovative ad creatives and content. With these techniques, marketing, advertisement, and other creative agencies can use generative AI tools to augment their ad creatives process.

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Top 8 Ways in Which Metaverse Technology Has Transformed Businesses

CSM Magazine

Metaverse technology has conquered domains like gaming and entertainment, travel and tourism, events and conferencing, real estate, healthcare, content creation, and more. Personalization is a critical aspect of marketing, and metaverse helps collect customer data essential in customizing advertisements.

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Global Customer Success Software Market share: 2022 Edition

CustomerSuccessBox

The accelerating growth in the customer success industry is due to: Digitization, Increased volume of data, and Advanced analytics solutions. Analytics is one of the solutions in the platform that works on real-time data to give actionable insights. With cloud-based real-time service analytics, there is room for advanced solutions.

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3 Winning Factors for B2B Customer Experiences

NICE inContact

They want products and services to function as advertised, and expedient resolution of issues. Now, let’s assume your customer is in the healthcare space. In the B2B realm, the same priorities ring true. No matter who your customers are, buyers of all shapes and sizes have the same general customer service wish list.

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What Is Call Tracking and Why Is It Important?

CallSource Insights

Call tracking is a solution that aids marketers in attributing advertising, both online and offline. Call tracking provides the foundation for your marketing attribution data by capturing every call’s originating advertising source and the caller’s information, allowing you to make smarter marketing decisions.