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Expansion is a Team Sport: Strategies for Aligning CS and Sales in 2024

Totango

Both CS and Sales leaders agree: Retention is the #1 priority. Achieving higher retention requires close alignment between CS and Sales teams, yet 87% of CS and Sales leaders told us there’s significant room for improvement in their collaboration. But there’s a problem. Use your words Talk to each other!

Sales 97
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Guest Blog: Why cross-team collaboration is essential for B2B customer support teams

ShepHyken

Johnson who writes about the importance of cross-team collaboration when providing B2B customer support. . These issues are usually more complex, involving several internal stakeholders and requiring a larger, more advanced and specialized team to address them. Remove silos between teams and encourage cross-team collaboration.

B2B 274
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Insider hot takes: CS & Sales synergize to unleash predictable growth

Totango

Is 2024 the year of customer success or sales? This signifies that fostering an exceptional partnership between CS and sales teams — vital for long-term revenue growth, begins with understanding which customers can derive the highest value from your products and services over time.

Sales 108
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Customer Success + Sales = Revenue Retention: Insights from Totango Leaders

Totango

If you asked your customer success (CS) and sales leaders this question, what do you think each of them would say? Would everyone have the same goal, or would it vary from team to team? Luckily, Totango and Catalyst are no strangers to CS and sales collaboration.

Sales 89
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The CXO dream team: ?Why marketing, sales, and CS should unite to drive growth

Totango

When it comes to understanding customer needs, marketing, sales, and CS teams are the experts, so it’s on us to work together to define today’s most valuable growth opportunities. 31% of CS teams also reported spending up to half of their time with sales. To me, this felt like a real disconnect.

Sales 107
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Guest Blog: Customer Service Training Ideas to Help Build Brand Advocacy

ShepHyken

Not only will it solve your content reach and trust issues, you’ll also get the best customer service team in the world – a group of loyal and highly-engaged employees. Setting the right goals shows you understand the needs of your customers and what your team can do to better support them. What is working and what isn’t?

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Support Talks: Sales as Part of a Customer Experience Team

Nicereply

Some treat Customer Experience as a synonym to Customer Success, others see Success and Support as part of the CX team, and still, others prefer it reports into Sales as a way to increase upsells and renewals. She had a very unique solution to this structure: incorporating Sales into the Customer Experience team.

Sales 111