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A More Personal Personalized CX

Creative Virtual

This year, one of the customer experience (CX) predictions for 2023 falling into that category is that ‘Personalization will get More Personal’. But what does it mean to make personalization more personal? Would I market that Amazon experience as personalized? engagement with the customer. Absolutely!

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It’s all about context stupid! Why most businesses fail to take this into account

Beyond Philosophy

They were asking for the account number right off the bat. The senior managers thought customers would be ready to present their account numbers upon getting through the call center queue. It can lead to confusion of priorities, like asking for an account number shortly after someone has been mugged.

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The Power of Hyper-Personalization in the Contact Center

Fonolo

But did you know that hyper-personalization in the contact center is one of the best ways to delight your customers? Deloitte reports that 90% of people are attracted to hyper-personalized advertising content, and customers are quickly coming to expect it. What is Hyper-Personalization in a Contact Center?

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Guest Blog: 5 Keys to Building Sustainable Customer Relationships

ShepHyken

Retention-focused companies are constantly monitoring churn risk with propensity models, then triggering service or retention outreach automatically, when it’s needed, with timely solutions, recommendations, offers, and personalized incentives. Select the next-best action for the person, and moment. That’s your next-best action.

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The Formula for a Successful CSM Account Reassignment

CSM Practice

If you’ve been in the Customer Success profession long enough, you should have had the opportunity to be part of an account reassignment. There are a few reasons for this, but one of which is that account reassignments are, in my opinion, one of the most overly complicated processes in the Customer Success space. So let’s get into it.

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Guest Blog: Customer Feedback Loops – 3 Examples & Strategies

ShepHyken

At Thematic, we’ve looked at churn data across all NPS scores and found that churn is present across all responses. My friend Ann-Margaret used to be an accountant. Why not send a personalized offer, mentioning specifically what the customer said? How to create a personalized closing the loop strategy?

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Guest Blog: How to Handle a Know-It-All

ShepHyken

This week on our Friends on Friday guest blog post my colleague, Dianna Booher, shares ideas for handling tough personalities while offering great customer service. A good way to air more than one expert opinion—even when you yourself are not an expert—is to get the Know-It-All to present both sides of an argument. Shep Hyken.

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