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How Does Mental Accounting Influence Customer Experience

Beyond Philosophy

The answer is found in the concept of mental accounting, and it might have significant implications for your Customer Experience. We discussed how our mental accounting affects our behavior as customers in our recent podcast. How Mental Accounting Works. We have written about Mental Accounting before.

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It’s all about context stupid! Why most businesses fail to take this into account

Beyond Philosophy

They were asking for the account number right off the bat. The senior managers thought customers would be ready to present their account numbers upon getting through the call center queue. The quicker the call center employee had the account number, the faster they could resolve the issue and have their employee process another call.

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Top 10 Benefits of Hiring a Web Development Consultant

OctopusTech

It must be said that freelancers are undeniably cost-effective, but choosing to go with a professional web development consultant will undoubtedly be more rewarding in the future. Who is a Web Development Consultant? Here are the top 10 benefits of hiring a web development consultant 1. Contact the experts now for assistance!

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Guest Blog: How to Use Social Media to Provide Great Customer Service

ShepHyken

technical, account, and payment issues first, followed by more minor concerns—and assign tickets to them. Take a look, for example, at Microsoft’s official Xbox Support Twitter account. The post Guest Blog: How to Use Social Media to Provide Great Customer Service appeared first on Shep Hyken.

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Guest Blog: Live Chat Simplifies the Customer Journey

ShepHyken

Luvo, their dedicated customer support live chat, helps customers carry out daily tasks and get information about account balances, funds transfers and much more using live conversations. A digital marketing consultant, he has experience in things including branding, promotions and page optimization, along with research and strategy.

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Guest Blog: Why Does My Customer Service Team Need a Single Customer View?

ShepHyken

This week on our Friends on Friday guest blog post my colleague, Murph Krajewski, writes about the importance of a single customer view when it comes to serving your customers. Having a full account of historical information and tools to help you get insight from it lets you tune your operations to provide intimate customer experiences.

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What Is Consultative Selling & How Do Sales Professionals Master It?

aircall

Consultative selling, also known as needs-based selling, is a sales tactic in which the seller acts primarily as an advisor, focused on helping a prospect solve one or more critical business issues. Do they have a background in accounting? Step Five: Consult to the Finish Line! Perhaps they’re more analytically focused.