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The Link Between Sales and Customer Experience

ShepHyken

Customer service and customer experience (CX) are more than what happens after the sale. It actually begins long before a customer ever makes a purchase. Then, there’s the experience during the sales process and what happens after the sale, which could include a typical customer support call and more.

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“We Deliver Amazing Customer Service”: The Difference Between Perception and Reality

ShepHyken

They should be looking for the experiences their customers receive during peak hours or in the middle of the night, what a sales call is like compared to a customer service call, and more. Finally, leaders should spend time on the front line, either shadowing (listening in) on customer support calls or taking the calls themselves.

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The Difference Between What Customers Want and What They Need

ShepHyken

I had no idea that years later, I would write about this example in one of my books, Amaze Every Customer Every Time. And guess what happens when they practice helpful behavior versus typical sales behavior? They make the sale. In these examples, the salespeople cared as much – maybe more – about me than the sale.

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Top 5 Customer Service & CX Articles for Week of May 13, 2024

ShepHyken

My Comment: This article is about customer support. Our customer service and CX research found that 43% of US consumers would rather clean a toilet than contact customer support. Shep Hyken is a customer service/CX expert, award-winning keynote speaker, and New York Times bestselling author.

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Top 5 Customer Service & CX Articles for Week of February 12, 2024

ShepHyken

If you don’t understand how they think about purchases and support, it’s time to learn. For example, Gen Z prefers to solve their own problems (self-service customer support), and 52% of Gen Z won’t buy from a brand with bad self-service. Our customer service and CX research confirm this.

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Top 5 Customer Service & CX Articles for Week of November 27, 2023

ShepHyken

20+ Customer Experience Statistics for 2023 by Fernanda Alvarez Pineiro (Startups.co.uk) First impressions go a long way and that is certainly true when it comes to customers piecing together their opinion of your business. As a business, you should be thinking about ways to improve the customer experience to stay competitive.

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Top 5 Customer Service & CX Articles for Week of October 2, 2023

ShepHyken

My Comment: For those in the customer support world, this article is for you. AHT, as in average handle time, is a metric used to measure the average length of time for a customer support call. So, what better time to cultivate some customer loyalty so you can supercharge your sales towards the end of the year?