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Customer-Centric Marketing with Mich Hancock

ShepHyken

Remember, you are not trying to win an argument, you are trying to win the customer – and in the world of social media, everyone can watch Social media is a way for businesses to bring people into their community. It is a way for brands to tell a story about their business so customers can get to know them better and understand how they work.

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Are Your Customer Care Metrics Customer-Centric?

ClearAction

Are Your Customer Care Metrics Customer-Centric? Customer care metrics are a barometer of performance across a variety of customer interactions such as chat, text messages, email, social media and communities. Both of these orientations tend to be company-serving rather than customer-focused.

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The Vcare Top 50 Customer Care Influencers

Vcaretec

When it comes to customer care across major industries, like Retail & E-Commerce, Wireless & Telecommunications, and Healthcare, there are plenty of smart minds out there. As a leader in outsourced customer service solutions, the customer care specialists at Vcare voted on fifty of the top thought leaders in our space.

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Think You’re Customer Centric? Brian Solis Has a Quiz for You

Skybridge

This, he says, is how most of us define “customer centricity.” It’s a promise to consider the impact on our customers in everything we do. That certainly sounds customer-centric. . But… did those plans and decisions originate from – and validate against – input from your customers?

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10 Ways to Immediately Improve Your Customer Centricity

C3Centricity

We all know that customer centricity is essential; even more so these days with the lockdown in most countries due to the pandemic. Now more than ever, businesses need to put their customers clearly at the heart of their organisation. But I know that many struggle, even in more normal times, to be customer centric.

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Are Your Customers Losing Patience with Your Customer Care?

Skybridge

As a consumer, I know how I feel when I have to reach out to customer care. But what happens to that short-fused customer who isn’t so lucky? Worse, they create mistrust between brand and entire markets. Does your customer care team have the resources to meet the demands of today’s easily agitated customers?

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How technology can drive a customer centric culture: 3 true stories

TechSee

Developing a customer centric culture in a large enterprise goes beyond addressing a customer by name in an automated email, or segmenting by interest; it is a holistic approach designed to focus on the consumer’s authentic needs. Visual engagement has been proven to be a transformative medium for providing customer care.