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What’s the secret? 10 rules for creating a incredibly successful consultancy

Beyond Philosophy

Several readers and listeners of the podcast have reached out to me recently, asking for advice on how to start a consultancy. After over two decades with my global Customer Experience consultancy, it occurred to me that I have a lot of advice on the topic, which I boiled down into the 10 rules for building a successful consultancy.

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Make the Complicated Simple

ShepHyken

For example, how clear are your marketing messages and product descriptions? Siegel+Gale is a consulting firm that specializes in making brands simple. Learn more about Shep’s customer service and customer experience keynote speeches and his customer service training workshops at www.Hyken.com.

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The Future of Customer Research Teams: Innovating for Success in 2024 and Beyond

Beyond Philosophy

One realm set for a profound AI makeover is customer market research—a topic worth diving into since it’s likely on many of your radars too. Qualtrics recent article, “ AI Will Revolutionize the Market Research Industry ” suggested a couple of thought-provoking stats I thought I would share: Threat or Boon?

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Top 5 Customer Service & CX Articles for the Week of August 28, 2023

ShepHyken

Two Elements of Successful Branding You Don’t Want to Overlook by Jacob Goldberg (The CEO Magazine Global) Branding and marketing have changed in recent years. We’ve consulted top experts in the industry to uncover the crucial factors that can either make or break a company’s brand in today’s fast-paced digital landscape.

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Reshaping The Future of Digital Customer Service: 23 Influential Leaders to Watch in 2023

TechSee

Adrian Swinscoe, Customer experience advisor, author, speaker Adrian is a huge fan of organizations that do great things for their customers and has been helping many achieve their own level of greatness for over 25 years via consulting, writing, speaking workshops, and advisory work. ’s 9 Binge-Worthy Marketing Podcasts.

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Top 5 Customer Service & CX Articles for Week of November 27, 2023

ShepHyken

Field Tested Tips for Aligning Customer Service and Marketing by Ronnie Gomez (Sprout Social) If a business is an orchestra, then every department is its own instrument. And there’s no sweeter harmony than what’s created through collaboration between customer service and marketing. Here are my top five picks from last week.

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Is CX Dying? 7 Ways to Save Customer Experience at Your Organization

Beyond Philosophy

It is not new software or a refreshed marketing campaign that enhances Customer Experience. As a global Customer Experience consultant since 1998, before Customer Experience was a glint in its father’s eye, here’s what I say you need to do. Also, consider hiring outside consultants to talk to them about Customer Experience.