Guest Blog: Why cross-team collaboration is essential for B2B customer support teams
ShepHyken
SEPTEMBER 20, 2019
A stand-alone customer support group can’t handle 100% of the issues they receive in the B2B industry. It’s also not uncommon for other departments such as Sales, Onboarding, and Marketing to have access to support software as well. Simply put, B2B support is significantly different than B2C support.
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