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What questions should you ask on a customer survey?

Toister Performance Solutions

Customer service surveys are too long. Some have 10, 20, or even 30 questions. It takes customers a long time to answer that many questions. This causes a few problems: Customers get annoyed. Many people abandon the survey. You get a lot of data that isn't useful. I've seen one with over 100.

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Customer Research Uncovered: Navigating the Path to Consumer Clarity

Beyond Philosophy

Listen to the podcast: Customer research is an essential part of managing their experiences to foster customer loyalty. However, many firms look at customer research as a one-and-done project. Worse, they often don’t know what to ask to find out what they want to know.

Surveys 195
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Reviews Completed on Your Phone Are More Emotional

Beyond Philosophy

We can see this concept manifest in customer reviews and advertising response behavior. The technology through which customers write reviews and interact with your organization influences the content produced and information shared. . The focus was on customer-generated reviews, like restaurant reviews.

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Guest Blog: How to Make your Survey Better than Nordstrom, Lowe’s, and Wal-Mart

ShepHyken

This week we feature an article by Martha Brooke who writes about how to execute a customer satisfaction survey that gives you the data you need. Surveys can give you a lot of data that you can use to improve virtually any part of your organization. – Shep Hyken. Or, is this just PR spin?

Surveys 203
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Guest Blog: How Millennial’s are Changing the Customer Service Landscape

ShepHyken

This week we feature an article by Pradeep Rathinam who writes about how we must understand what the large population of millennials expect when it comes to customer service. – Shep Hyken. Business Insider recently reported on a survey in which 69% of millennials said they learn more from technology than from people.

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Uncover the incredible Impact on ROI of Harnessing Customer emotions

Beyond Philosophy

Listen to the podcast: You have a hidden impact on your return on investment for your customer experience management programs. This hidden impact kicks in between a given moment in your customer process and the customer behavior that results from it. She asked the right blokes about this one.

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Guest Blog: Is Your Contact Center Using the Right Customer Feedback Tool?

ShepHyken

This week we feature an article by Jaime Bailey who explains why your company is best served by considering every possible source of insight about customer behavior, goals, and expectations, and implementing the tools that most effectively serve your needs. – Shep Hyken. Before Soliciting Feedback.

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