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Guest Post: Why Customer Experience Should Be at the Forefront of Your Marketing Strategies

ShepHyken

This week, we feature an article by Eleanor Hecks , editor-in-chief of Designerly Magazine. She’s also a web design consultant focusing on customer experience and user interface. She shares how customer experience is a valuable marketing strategy. Then you describe your general marketing efforts as customer experience marketing.

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Top 5 Customer Service & CX Articles for Week of February 26, 2024

ShepHyken

As businesses navigated through unprecedented changes, CX leaders found themselves at the forefront, steering their organizations towards a new era of customer-centricity. Customer service trends to watch in 2024 by St. Louis Magazine (St. Thank you for sharing my customer service trends to watch.

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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

In addition, Eric is a member of Miele’s International Service team, to help identify, streamline and share global best practices and promote service excellence. Jim has been instrumental in setting up services for the customers needing quick and apt solutions for their daily customer experience needs. Follow on LinkedIn.

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Customer-Centric Innovation

ClearAction

Customer-Centric Innovation Lynn Hunsaker. What defines a customer-centric organization, and why is taking a customer-centric approach increasingly seen as important? Clear Action’s Lynn Hunsaker and Patricia Seybold Group’s Matthew Lees argue the business case for a customer-centric organization.

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Free Webinar: How Leaders Build a Customer-Centric Culture

CSM Magazine

Reuters Events are excited to announce the next free customer service & experience webinar: ‘Becoming a CX Visionary: How Leaders Build a Customer-Centric Culture’ featuring senior leaders from CVS Health, Comcast, Nissan NA & Bloomfire! Register now to join live or pre-order the recording!

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Customer Service Mindset: 15 Key Ways to Show You Care

CSM Magazine

Continuous Learning The best customer service professionals are lifelong learners. Stay updated on best practices, new tools, and technologies that can enhance the customer service experience. These twelve strategies are about infusing a customer-centric approach into every facet of your service delivery.

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The Power of Customer-Centric Solutions

Horizon CX

Bosworth and Holland have also published a more updated version of the concept in a book published in 2010 titled Customer-Centric Selling, Second Edition which is worth checking out as it addresses more of the current trends in the digital sales and business environment. And, customer experience encompasses all of this.