Remove B2C Remove Customer retention Remove How To Remove Sales
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Top 5 Customer Service & CX Articles for the Week of September 11, 2023

ShepHyken

” I’m intrigued by the article as it claims that one way to attract and retain these customers is through visual imagery. For some small brands, a viral moment can be game-changing for putting their brand on the map, and for larger retailers, it can draw attention to a new product line to significantly boost sales.

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6 Key Factors to Improve Customer Retention

aircall

Many look to the company for ways to improve customer retention. Email: Ring’s Secret to Improve Customer Retention. For one thing, it sends new customers emails to share tips on properly setting up the product. It also sends emails to teach people how to maximize all the doorbell’s nifty features.

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Top 5 Customer Service & CX Articles for the Week of August 7, 2023

ShepHyken

My Comment: I love a great list, and there will be a few of them on this weekly roundup of excellent customer service and CX articles. We kick off with an article that features a number of experts sharing their insights on how to spot and proactively manage problems, complaints, and anything the customer considers a “pain point.”

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Three Steps to a Winning B2B Customer Experience Plan

Totango

First, we’ll take a look at what B2B customer experience is and why it’s an important priority. Then, we’ll walk you through three steps for creating a solid customer experience strategy. Finally, we’ll show you how to ensure the success of your strategy by incorporating customer feedback into your upgrades.

B2B 111
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New Forrester Research: B2B Should Use B2C Customer Loyalty Principles

Influitive

For years, B2B marketers have largely viewed B2C loyalty tactics as irrelevant in their space. Plus, customer retention has long been seen as the responsibility of those in sales, service, and support. Forrester’s recommendation: Extend and elevate your existing retention efforts. B2B Loyalty, The B2C Way.

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Guest Post: The Biggest Value Driver That is Not on Your Journey Map

ShepHyken

Well, again, my observations show that pretty much every team tasked with improving the customer experience and driving more sales and customer retention is doing some form of journey mapping. And they should as it’s probably the cheapest and simple way of finding opportunities to improve the customer experience.

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Best sales analytics tools to grow your business

JustCall

You want to rev up your sales team performance to compete in this fast-paced world. But you don’t know how and where to start. Well, there are sales metrics and sales analytics software to take you closer to goals. What is Sales Analytics? Sales analytics uses technology to arrive at data-driven decisions.