article thumbnail

5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

For many years, there has been a debate whether you could assign a dollar amount to determine the return on investment for any Customer Experience improvements. In the United Kingdom, the NCSI portfolio earned a return of 59 percent from April 2007 to June 2011, and the FTSE 100 had a negative return of 6 percent.” Why is this?

article thumbnail

Amazing Business Radio: Dennis Yu

ShepHyken

They discuss how businesses can use TikTok to promote their brand and enhance customer experience. Top Takeaways: Social Media is an opportunity for a brand to show the world that they are interested in resolving issues for their customer. We want to repurpose content that has already worked on YouTube, Facebook, blogs, etc.,

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

My Manifesto: Experience Matters

Customer Experience Matters

In September 2007 I published my initial manifesto: Great Customer Experience Is Free. So I’m introducing a new manifesto: Experience Matters. It seems appropriate for my new manifesto to take on the name of this blog, which I started in June 2007. I still fully believe in the elements of that post.

article thumbnail

My Manifesto: Experience Matters

Customer Experience Matters

In September 2007 I published my initial manifesto: Great Customer Experience Is Free. So I’m introducing a new manifesto: Experience Matters. It seems appropriate for my new manifesto to take on the name of this blog, which I started in June 2007. I still fully believe in the elements of that post.

article thumbnail

Case Study: Increase Your Sales by 47% by Doing This…

Beyond Philosophy

We have written a great deal about this in my new eBook Unlocking the Hidden Customer Experience. Malcolm Gladwell’s famous book from 2007, Blink , introduced this concept in detail. Colin Shaw is the founder and CEO of Beyond Philosophy , one of the world’s first organizations devoted to customer experience.

Sales 379
article thumbnail

A new era in government-sector customer experience

Quadient

A new era in government-sector customer experience. As a customer experience (CX) practitioner, I was surprised to find that an Executive Order (E.O.) This ushers in a new era of government customer experience. and what changes it signifies for you over a few blog posts and short videos.

article thumbnail

Listen to the Voice in your Customer’s Head

Beyond Philosophy

They affect what your Customers are going to do, and how they feel about your product. We believe how a Customer feels about a Customer Experience influences over 50% of the Customers’ perceptions of the experience. We also learned Customers don’t always know there is a difference themselves.