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How Customer Success and Marketing Can Work Together to Increase Customer Retention

ClientSuccess

For most customer success departments, the internal department you work closest with and most often is definitely sales. Vendors have been asking customers to speak for them at conferences or on webinars for decades, so this one isn’t new. Webinar: How We Became a Customer-Obsessed Company.

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Top 5 Customer Service & CX Articles for the Week of August 7, 2023

ShepHyken

We kick off with an article that features a number of experts sharing their insights on how to spot and proactively manage problems, complaints, and anything the customer considers a “pain point.” Pay attention to number nine when they share my contribution to the list, which is to go through the Moment of Misery™ exercise.

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Guest Post: 5 Inevitable Tips That Can Ensure a Superb Customer Experience

ShepHyken

Put simply; customer experience can be defined as thoughts and feelings that the consumer associates with the brand. It’s not just about interaction with sales or customer service. The firm provided it for free to policyholders who performed the planned exercise regularly for two years. Post-sale monitoring.

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15 Customer Retention Strategies for Long-Term Customer Loyalty

Comm100

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customer retention plan that can lead to long-term customer loyalty.

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How to improve the customer experience for better customer retention in times of uncertainty — Part 2

delighted

How a home exercise equipment and fitness class startup uses feedback to flag improvements for product entries in a new market. This exercise equipment startup implemented Delighted to aggregate and analyze customer feedback associated with the roll-out of a completely new product line. Get started with a free trial today.

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13 Customer Success Manager Skills to Look for When Hiring

Totango

In some companies, customer success managers may play an active role in the sales process, helping sales representatives elicit customer goals and persuade buyers of product benefits. At other companies, CS managers may be assigned to follow up on sales during the customer onboarding phase.

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How to improve the customer experience for better customer retention in times of uncertainty — Part 2

delighted

How a home exercise equipment and fitness class startup uses feedback to flag improvements for product entries in a new market. This exercise equipment startup implemented Delighted to aggregate and analyze customer feedback associated with the roll-out of a completely new product line. Clean up your sales decks.