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How to Build a Customer Retention Strategy

ProProfs Blog

Do you have a customer retention strategy? Companies focus on customer acquisition strategies, since increasing your customer count is the lifeblood of your business. But, customer acquisition won’t help, if you are unable to retain customers. Understand Customer Retention.

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Product Market Fit: An Ultimate Guide

ProProfs Blog

To steer yourself towards success, it is essential to measure its product-market fit. Meaning: Whether there is a market demand for your product or not. Products whose value proposition satisfies the needs of a market and its potential customers are likely to experience success. But how do you measure product-market fit

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The Power of Emotional Connection: Growing Your Business Through Strong Customer Experience

CCNG

In today's competitive market, providing an outstanding customer experience is more important than ever. Businesses that excel in creating strong connections with their customers often enjoy higher levels of customer loyalty and increased revenue. Simply put, they created an emotional connection with me.

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Complete guide about SaaS Content Marketing

JivoChat

Do you have a Software as Service (Saas) company and haven’t developed any marketing strategies yet? SaaS content marketing is an important part of conquering visibility and showing the importance of your service. . The importance of SaaS Content Marketing? What is Content Marketing?

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Top Ways to Get More Organic Search Leads

Joe Rawlinson

Often, there’s a temptation to spend money on paid ads to get quick results, but organically growing your customer base is a much better option in the long term. You can implement several tactics into your marketing strategy to increase your organic search leads. One of the key metrics that it looks at is keywords.

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Why is Time to Value (TTV) a key metric for your SaaS product?

CustomerSuccessBox

This article will define time to value (TTV) and explain why it’s important to monitor it to maximize your marketing & customer success efforts. Time to value is one of the most important metrics in SaaS businesses to gauge how long it takes for customers to start benefiting from a product after they make a purchase.

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5 Reasons Your Marketing Needs Human Evaluation

360Connext

Jeannie Walters , speaker, writer and CEO of 360Connext, recently visited us at Hallmark and we had the opportunity to discuss the intricate weaving of the disciplines between marketing and customer experience. Jeannie and I share something in common: a passion for human evaluation of the customer experience.