article thumbnail

How to Engage Customers – “Hearts, Then Charts” White Paper

ijgolding

Almighty Chief Strategy Officer Ian Fitzpatrick recently wrote and published the white paper, “Hearts, Then Charts,” which offers a practical framework for aligning organizations with their customers to create a customer-centric culture. Our research took us into the design, marketing, sales teams of 30 enterprise organizations.

article thumbnail

Sales, Marketing and Enterprise Uses of Interaction Analytics

DMG Consulting

Thank you for your interest in DMG Consulting’s publications. Sales, Marketing and Enterprise Uses of Interaction Analytics. The potential uses of IA span all customer-facing departments in an enterprise, sales and marketing being the biggest. Sales Use Cases . Please complete the registration form below.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Guest Blog: How to Use Social Media to Provide Great Customer Service

ShepHyken

Brooke Harper is a seasoned writer and sales consultant and has written hundreds of articles and white papers covering all aspects of B2B sales, phone marketing, and advanced sales strategy. This is a simple and effective way to make each customer feel that their time and patronage is valued.

article thumbnail

Changing Customer Experience with the All New Webex Contact Center [WEBINAR]

Cisco - Contact Center

Sheila McGee-Smith is a leading communications industry analyst and strategic consultant focused on the contact center and enterprise communications markets. She is a frequent speaker at industry conferences, user group and sales meetings, as well as an oft-quoted authority on news and trends in the communications market.

article thumbnail

Essential Aspects of Sales Training

Integrity Solutions

What Is Sales Training? Sales Training – at its heart – should be about learning to uncover and identify customer needs, thus creating value and providing service. Successful sales people know is about doing something for the customer – not to the customer.

Sales 52
article thumbnail

The Preoccupation With Pre-Customers

Beyond Philosophy

Marketing consultant and author Robert Tucker has stated, “Companies are often so concerned about attracting new customers that they denigrate their unique value proposition to loyal customers.” Sales force and senior management compensation is often based on acquisition, not retention or per customer revenue optimization.

article thumbnail

Using IA and CJA to Improve CX

DMG Consulting

During the past few months, we’ve published a series of newsletter blogs, columns and white papers to help executives and contact center leaders manage through the coronavirus pandemic. Using IA and CJA to Improve CX. Though still in its infancy, the CJA market is expected to grow at a slow but steady pace for the next few years.