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How Does Mental Accounting Influence Customer Experience

Beyond Philosophy

The answer is found in the concept of mental accounting, and it might have significant implications for your Customer Experience. We discussed how our mental accounting affects our behavior as customers in our recent podcast. You want to go but decide not to because that category’s budget has been spent.

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Top 5 Customer Service & CX Articles for Week of March 11, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. If I had to sum these up in one word, I would say these fall under the category of “friendly,” which, according to our customer service and CX research , is a top reason customers will say, “I’ll be back!”

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Re-Imagining Your Customer Experience in a Time of Change

Beyond Philosophy

” Some organizations out there concerning the pandemic (and maybe other things, too) are falling into that third category. We use research called Emotional Signature Edge® that can find these hidden gems and provide you a target to hit with your revised and reimagined customer experience. ” marketwatch.com.

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Guest Blog: “Zhuzhing Up” Humans in the Contact Center

ShepHyken

This week we feature an article by Chris Connolly that discusses h ow assistive AI blends with human-only qualities to create a new category of “superagents.”. This gives employees the opportunity to make a greater impact on the resolution to the issue, and on the overall customer experience. Technology replacing humans.

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5 factors that are driving the need for better digital customer experience

Eptica

Date: Monday, February 14, 2022 Author: Pauline Ashenden - Demand Generation Manager 5 factors that are driving the need for better digital customer experience. In our latest blog we highlight research that demonstrates the shift to digital and focus on five important areas driving customer experience transformation.

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Why Most Customer Experience Programs Fail

Beyond Philosophy

We work with Customer Experience (CX) professionals around the world and train them on how to go about implementing CX programs. The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity.

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Guest Blog: Customer Support Chatbots ? Striking The Right Balance

ShepHyken

Most of us think chatbots are sophisticated, AI-powered self-learning bots that leverage some form of advanced language processing to understand the customer’s intent and find a relevant answer. Businesses that truly care about their customers, strive to be leaders, and not followers when it comes to innovation in customer experience.

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