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Top Effective Strategies to Advertise to College Students

JivoChat

If you’ve been struggling with selling to undergraduates, read our best tips to leverage the power of advertising below. Let us break them down into points for easy comprehension: Demographics Budget Technology Convenience Civil Consciousness Brand loyalty. For example, focusing on their demographics.

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Run an audience overlap analysis in AWS Clean Rooms

AWS Machine Learning

Advertisers, publishers, and advertising technology providers are actively seeking efficient ways to collaborate with their partners to generate insights about their collective datasets. The analysis helps determine how much of the advertiser’s audience can be reached by a given media partner. Choose Create collaboration.

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Are You Ready for Facial Recognition Technology in Your CX?

Beyond Philosophy

Brands have already begun using facial recognition technology in their Customer Experience. Walmart and KFC use facial recognition technology. Technology also exists that captures customers’ authentic emotion measurement using facial recognition software. Even my phone password is my face. But is it creepy ?

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Visual Technology in Telecom: Endless opportunities

TechSee

If there’s one feeling consumers have grown familiar with in their dealings with the telecom industry, it is – by all accounts – frustration. The COVID-19 pandemic has fueled the rapid acceleration of technology adoption by some of the world’s largest telecom companies. Augmented Reality. Computer Vision.

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The chemical reaction of science and advertising

Infinity

When Daniel Gilbert decided to set up his agency, BrainLabs, his ambition was to change the future of advertising. His formula for implementing such a change lies in the combination of science and advertising. We do paid search, programmatic, paid social, and provide technology and consultancy for in-house teams.

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Guest Post: 7 Ways Improved Customer Journey Results in Business Growth

ShepHyken

This week, we feature an article by Sage , an international company that helps organizations of all sizes with accounting, payroll, and payment solutions. Use technology to optimize the customer experience To do this, you need to use the right solutions to accurately identify and resolve shortcomings in your customer journey.

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Import data from cross-account Amazon Redshift in Amazon SageMaker Data Wrangler for exploratory data analysis and data preparation

AWS Machine Learning

Organizations with a multi-account architecture want to avoid situations where they must extract data from one account and load it into another for data preparation activities. In this post, we walk through setting up a cross-account integration using an Amazon Redshift datashare and preparing data using Data Wrangler.