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5 Top Customer Service Articles of the Week 5-3-2021

ShepHyken

an online retailer of music instruments and audio gear, is dedicated to investing in an “old school” approach when it comes to customer experience and the strategy is all about personalization and relationships. Their CEO and Founder Chuck Surack places the experience over the sale. This company is on my radar.

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The CMO’s 5-Step Guide to Boosting High-Quality Traffic and Customer Engagement

C3Centricity

With millions of websites vying for our customers’ attention, driving high-quality traffic that converts into loyal customers requires more than a scattergun approach to marketing. Well, at least that means that nothing has changed for marketing, doesn’t it?! HubSpot is a prime example of content marketing done right.

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5 Top Customer Service Articles of the Week 5-2-2021

ShepHyken

an online retailer of music instruments and audio gear, is dedicated to investing in an “old school” approach when it comes to customer experience and the strategy is all about personalization and relationships. Their CEO and Founder Chuck Surack places the experience over the sale. This company is on my radar.

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Customize your recommendations by promoting specific items using business rules with Amazon Personalize

AWS Machine Learning

Today, we are excited to announce Promotions feature in Amazon Personalize that allows you to explicitly recommend specific items to your users based on rules that align with your business goals. You can use promotions in domain dataset groups and custom dataset groups ( User-Personalization and Similar-Items recipes).

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Guest Post: 5 Inevitable Tips That Can Ensure a Superb Customer Experience

ShepHyken

This week we feature an article by Rakshit Hirapara , a content marketer at PeddleWeb. It’s not just about interaction with sales or customer service. Content can be designed to raise revenue, sell products, educate, or entertain the consumers. Post-sale monitoring. Customers appreciate personalization.

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How to use augmented reality in sales for the retail industry

ViiBE Blog

Secondly, augmented reality technology can be widely used in after-sales and customer services. Ranging from convenience and confidence to entertainment and education, augmented reality solutions create many customer benefits. Retailers want to break away from the traditional business models and set a high, professional standard.

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The Essential Sales (Summer) Reading List

aircall

Vacations — and other OOO moments — provide sales professionals with a unique opportunity to gets some needed relaxation but also to enhance their job-related knowledge base. The purpose of this list is to entertain and motivate as much as it is to educate. Sales is a study in motivational psychology. A personal win.

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