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Customer Experience ROI: How You Prove You Understand Customer Experience Strategy

Beyond Philosophy

Customer Experience as an industry is at a crossroads. In our recent podcast, we had a guest Bob Thompson, CEO of Customer Think Corp., an independent research and publishing firm focused on customer-centric business management and the founder and editor-in-chief of CustomerThink.com. It’s time to put up or shut up.

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How Academic Research Can Improve Customer Experience

Beyond Philosophy

We always connect the academic findings to Customer Experience on the podcast (and in our most recent book.) However, we think that isn’t the case for what we need for Customer Experience. Once you translate these ideas from academia to your Customer Experience, your program will hold up to customer scrutiny, too. .

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Is it Useful to Benchmark Your Net Promoter Score?

Satrix Solutions

Net Promoter Score (NPS) benchmarking presents an interesting challenge for many business leaders. Collectively, we have learned a lot through NPS benchmarking studies. Collectively, we have learned a lot through NPS benchmarking studies. Drawbacks of NPS Benchmarking. Consider a Competitive Benchmark Study.

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Why Uncertainty Can Destroy Your Customer Experience

Beyond Philosophy

You have probably seen the meme on social media or heard John Mulaney’s joke about the surprising non-issue quicksand presents in adulthood: How to Design for Uncertainty in Your CX. So, what does that mean for your Customer Experience? Communicating these things is paramount for your Customer Experience. .

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Customer Experience Benchmarking: beware how you use it!

ijgolding

One of the awards entrants used the word ‘benchmarking’, multiple times in his presentation. In fact, ‘benchmarking’ is a word that I frequently hear as I go about my business around the world. So what exactly is the definition of ‘benchmarking’? I am NOT a fan of NPS benchmarking!!

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IntouchCX Wins Two Awards, Including Executive of the Year, at the 2024 Customer Experience Interaction Awards

24-7 InTouch

BOGOTÁ, COLOMBIA, MAY 14, 2024 – IntouchCX, a global leader in customer experience management, digital engagement, and technology solutions, won two major awards at the 2024 Customer Experience Interaction Awards presented by BPrO in Cartagena, Colombia. For more information, visit [link].

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Federal Express sets a benchmark on how to improve customer experience

Vonage

FedEx has linked “inbound caller identification” to their customer database to improve customer experience. What impresses me most is that FedEx remembers any new telephone numbers I call from and automatically updates its database to improve customer experience. Key learning point to improve customer experience.