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How to Power up Your B2C Marketing Strategies with Surprising B2B Secrets

C3Centricity

As has been claimed for decades, there are differences between B2C marketing strategies and those of business-to-business (B2B). As companies strive to navigate the complexities of their respective markets, the learnings one can gain from examining the nuances of both B2B and B2C marketing become self-evident.

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Episode 2: Disqualify aggressively | The four ā€œDā€™sā€ of better B2C sales performance

Tethr

In the last episode , we discussed the research that went into our HBR article, 4 Behaviors that Boost Inbound Sales , and talked a little bit about that research and how it came about. In todayā€™s episode, we will be talking about the first behavior we discovered in our study on strategies for B2C selling: disqualify aggressively. .

B2C 79
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article thumbnail

Episode 2: Disqualify aggressively | The four ā€œDā€™sā€ of better B2C sales performance

Tethr

In the last episode , we discussed the research that went into our HBR article, 4 Behaviors that Boost Inbound Sales , and talked a little bit about that research and how it came about. In todayā€™s episode, we will be talking about the first behavior we discovered in our study on strategies for B2C selling: disqualify aggressively.

B2C 62
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Episode 2: Disqualify aggressively | The four ā€œDā€™sā€ of better B2C sales performance

Tethr

In the last episode , we discussed the research that went into our HBR article, 4 Behaviors that Boost Inbound Sales , and talked a little bit about that research and how it came about. In todayā€™s episode, we will be talking about the first behavior we discovered in our study on strategies for B2C selling: disqualify aggressively.

B2C 62
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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

Customers who have a seamless buying experience, from speaking with sales and purchasing the product to easily finding support, are more likely to return to your organization and recommend it to others. Are you looking to elevate your CX support strategy?

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Why Consumers Are Adopting B2C Marketplaces

CSM Magazine

Here is a quick glance into B2C marketplaces and the reasons why consumers prefer them to physical stores. What is a B2C Marketplace? Let’s start with the basic, which is B2C. It is there to distinguish itself from the other form of sales, which are B2B: Business to Business. They will be sent to you by courier.

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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

For context, these are the customers who continue to buy from you over and over again, and should account for the majority of your total sales. My Comment: Iā€™ve been studying how different brands are creating successful loyalty programs. The article points out the positive and negative uses of AI and more.