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Critical Steps To Ensure Your Program Is Not Seen as Something Soft and Fluffy

Beyond Philosophy

On a recent podcast, Anna called into the I’m In a Pickle feature to use their journey mapping exercise findings effectively. At my global Customer Experience consultancy, we’ve been journey mapping with organizations for 20 years. Have you ever tried to change a habit, maybe about diet and exercise?

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5 Rules for Managing Your Customer Experience in Business-to-Business

Beyond Philosophy

The senior account manager handled the most critical accounts. Then it cascaded down from there in account management seniority to the smaller accounts, which a telephone account manager managed. So they focused on that 20 percent, which left the other ones without an account manager, effectively.

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THE ADDED VALUE OF TEAM EQUITY IN CONTACT CENTERS

CCNG

Such an approach can, in turn, produce the following benefits: Improved/optimal team performance – the supervisor has more space to coach to results, inspire/develop employees to better performance, and hold those with lacking performance and behaviors accountable. Set regular team equity sessions to assure each team is fairly aligned.

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The 3 Trends Customer Experience Professionals Can’t Afford to Ignore

Beyond Philosophy

This exercise will not reveal the real reasons customers decided to buy. Since you can’t rely on customers to account for what made them feel the way they did, you must understand the hidden influences present in your current Customer Experience and how they motivate behavior.

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The 5 Rules of Behavioral Journey Mapping

Beyond Philosophy

During the process, I realized that there is a lot that people don’t know about it—and that they needed a few rules to help them make the most of the exercise. Colin Shaw is the founder and CEO of Beyond Philosophy , one of the world’s leading Customer experience consultancy & training organizations.

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Forget Everything You Think You Know. This is How to Create Loyal Customers

Beyond Philosophy

Make a Deposit in the Customer’s Emotional Bank Account. Covey discusses relationships with others as having an emotional bank account into which your interactions make deposits and withdrawals. We bring this concept of the emotional bank account into our work in our global Customer Experience consultancy.

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Digital Transformation Didn’t Work: This Is What You Should Do Now

Beyond Philosophy

On a recent podcast, we had our lead on digital transformation Zhecho Dobrev, Principal Consultant for Beyond Philosophy, tell us why that might be. Forrester, a research and consulting firm, refers to four types of Value Drivers in a recent report from September. Then, test your choices, he says.