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Be Warned: You Can’t Rely On Big Data!

Beyond Philosophy

And linking data points throughout a journey is a step in the right direction. But I have a big problem with Big Data. Because while Big Data can increasingly show you what your customers do, it cannot show you why they do it. Big Data can’t see the distinction because it doesn’t measure emotions.

Big data 284
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Amazon SageMaker Feature Store now supports cross-account sharing, discovery, and access

AWS Machine Learning

SageMaker Feature Store now makes it effortless to share, discover, and access feature groups across AWS accounts. With this launch, account owners can grant access to select feature groups by other accounts using AWS Resource Access Manager (AWS RAM).

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Shocking! Yahoo’s data breach

Beyond Philosophy

If you aren’t sure this is true, then ask yourself: would I open a Yahoo email account today? It’s because 500 million of Yahoo’s account users’ names, email addresses, telephone numbers, birth dates, scrambled passwords, and security questions are in the wind. Yahoo is in the news all over the world. billion, either ( maybe ).

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More Than Just Number-Crunchers: How Accountants Provide Value-Added Services

Method:CRM

Those poor accountants. In fact, today’s accountants are far more than just number-crunchers — they’re leaders, strategists, technologists, advisors and business specialists. The accounting industry: (p)art of the deal. Accountants speak the language of business. For instance, look at large accounting organizations.

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4 Proven Ways to Reduce Customer Churn and Increase Sales

CSM Magazine

Out of all the things that can decrease the number of sales a business makes, customer churn is the biggest issue many companies struggle with. Naturally, everyone wants to have low churn rates and high sales figures, but that’s hard to accomplish sometimes. Reducing churn by just 5% can increase profits by as much as 25-125%.

Sales 52
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The 6 Most Memorable Quotes from TOPO Sales Summit 2016

Talkdesk

TOPO Sales Summit 2016 was a whirlwind of information, insights and debate. With two days of content, four tracks and 30+ sessions and workshops, TOPO Sales Summit 2016 really packed a punch. As a form of summary, we’ve compiled some of the most memorable quotes from TOPO Sales Summit 2016. Click to Tweet. Click to Tweet.

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Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

By using social accounts for addressing all kinds of customer queries, companies are expanding their customer experience strategy. . Brands like Starbucks use their parent Twitter account to address complaints and generally talk to customers. Netflix has a dedicated Twitter account called NetflixHelps to respond to customer complaints.