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Run an audience overlap analysis in AWS Clean Rooms

AWS Machine Learning

One common reason to engage in data collaboration is to run an audience overlap analysis, which is a common analysis to run when media planning and evaluating new partnerships. The analysis helps determine how much of the advertiser’s audience can be reached by a given media partner. Choose Create collaboration.

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What is Voice of the Customer? [+ how to get data analysis]?

Lumoa

A customer mentions during a service call that they’ve had trouble finding the new permissions settings in their account dashboard. While canceling their account, a customer indicates that “customer service” was the main reason they are leaving. With the help of voice and text analytics, the data analysis process is made even easier.

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Audio Deep Dives: Listening Analysis Made Simple

Call Center Weekly

By Diana Aviles The core part of Speech Analytics that sometimes gets lost amongst the high powered metadata and reporting functionalities are the audio insights themselves. Also, there are complicated grey areas which you will need to account for. that begins to settle in.

Analytics 136
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How to Analyze Survey Results: A Guide to Mastering Customer Feedback Analysis

Lumoa

This article offers a comprehensive guide on how to analyze survey results efficiently, covering everything from the basics to advanced techniques, and provides actionable solutions to common challenges in customer feedback analysis faced by businesses today.

Surveys 83
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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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The 5 Best Marketing Analytics Courses

JivoChat

When creating marketing strategies, a professional can base their decisions on data analysis. But to enjoy those data, you need to know how to analyze them, and that’s why marketing analytics courses can help you. Best Marketing Analytics Courses 1. Check out the article to know more about it. Workload: 2.5

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Focusing on tonal sentiment analysis alone is failing your customer conversation analysis strategy

Tethr

In the era of advanced customer listening, tonal voice of customer sentiment analysis offers a lot less business value than it might suggest. And why won’t tonal sentiment analysis tools and systems equip you to make business decisions or move key CX metrics in your organization? Some might even call it primitive. Matt Dixon, Ph.D.,