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The Power of Hyper-Personalization in the Contact Center

Fonolo

But did you know that hyper-personalization in the contact center is one of the best ways to delight your customers? Deloitte reports that 90% of people are attracted to hyper-personalized advertising content, and customers are quickly coming to expect it. What is Hyper-Personalization in a Contact Center?

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Guest Post: 7 Ways Improved Customer Journey Results in Business Growth

ShepHyken

This week, we feature an article by Sage , an international company that helps organizations of all sizes with accounting, payroll, and payment solutions. This is where ERP and CRM integration comes into play. What is an ERP? They write about how improving customer journeys increases business growth.

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Guest Post: Is Your Customer Journey Aligned with Brand Expectations? If Not, It Could Be Costing You Sales

ShepHyken

Customers want to be able to reach a live person when they need assistance. First, make sure that your contact center is easily accessible and that customers can reach a live person when they need assistance. The ad highlights how easy it is to open a checking account with your institution. . What is a contact center CRM? .

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The chemical reaction of science and advertising

Infinity

When Daniel Gilbert decided to set up his agency, BrainLabs, his ambition was to change the future of advertising. His formula for implementing such a change lies in the combination of science and advertising. This has resulted in clients referring to his team as being “remarkable people, with a laser focus and fresh perspective”.

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Personalization in customer service – What is it and how to deliver it

Comm100

Personalization in customer service – What is it and how to deliver it 71% of consumers expect companies to deliver personalized interactions, according to the latest McKinsey & Co. To achieve this, organizations must deliver support that is fast, convenient, and now more than ever – personalized.

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How to Advertise Your Business on Facebook

CallSource Insights

“Facebook Advertising is Hard” – Vantage. You’ve never advertised before. In our barber example, it’s not enough to advertise that you are a barber. Creating relevant advertisements for your audiences that drive specific results. This matters even more with advertisement designs.

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Are You Delighting Customers on an Emotional Level?

CSM Magazine

Recent research on consumer neuroscience explains the impact of consumer’s emotions on the effectiveness of advertising or customer interaction. It explains in detail how deeply the advertisement content or different modes of customer connections influence the emotional response of the consumer and their decision making.

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