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Secrets Revealed: This is How You Get Growth!

Beyond Philosophy

Since 2002, Beyond Philosophy has focused on growth driven by an improved Customer Experience. Chief amongst the approach is by providing a Customer Experience that meets your customers’ needs, even the ones they are not entirely aware they have.

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What is Important in 2020?

Beyond Philosophy

When I founded Beyond Philosophy back in 2002, no one was talking about Customer Experience. However, they can also be helpful, especially if you are trying to plan for a new year. I have been in the Customer Experience industry since before there was such a thing.

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What Do The Financial Times, ROI, and CX Have In Common?

Beyond Philosophy

When I started my global Customer Experience consultancy in 2002, I had not been a consultant. In 2002, when I started Beyond Philosophy, no one on the broader market knew I was an expert in Customer Experience (or, frankly, what Customer Experience was). If I had a time machine, I might go back to 2002-Colin and tell him so.

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The Future Today! Personalization 2.0

Beyond Philosophy

And as I have been saying since 2002 when I started up my Customer Experience Consultancy, emotions influence over half of any Customer Experience outcome. I am making jokes, but to be honest, I am a fan of personalization. Furthermore, the level of emotional engagement you have with a customer is what builds customer loyalty.

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Is Any Attention Good Attention?

Beyond Philosophy

We started back in 2002, when nobody knew who we were, or, frankly, what a Customer Experience was. The circumstances of the attention, the bad press, and the goals for your organization all play a part in how you answer the question. To get attention, I published my thoughts on customer behavior and emotional experience anywhere I could.

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Aesthetics: Why This is A Vital Part of Your Experience

Beyond Philosophy

Back in 2002, I spoke with Ian McAllister, former Chairman and Managing Director of Ford Motor Company, Ltd., in the UK for my book, Building Great Customer Experiences (Palgrave Macmillan, 2002). Townsend said this was true for products that range from food to tools and so on.

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UK Scores Fall Whilst U.S. Rise – What’s The Problem?

Beyond Philosophy

I founded Beyond Philosophy in the UK back in 2002. I see these two things being major contributory factors to the lack of success of UK companies, and it hurts me to say that, being a proud British person working in this field since 2002. My first work as a customer experience consultant was there. The Good News.