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Customers Could Stop Doing Business Because Of A Long Survey

ShepHyken

Why does a company send out a customer satisfaction survey? In the weekly Super Amazing Show I do with Brittany Hodak, we talked about surveys. Here is a shortened version of his comment: “Saying, ‘Short surveys are better,’ is a bit like saying tall people are better at basketball.

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Employee surveys: Types, tips, and how-to guide

delighted

One crucial starting point is gaining an understanding of how your employees feel about working at your company, and the most effective way to do this is through an employee survey. An employee survey hands the mic to employees and empowers them to share critical feedback as to what’s working – and what isn’t – about their work experience.

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Should Customer Surveys be Anonymous?

Interaction Metrics

Clients often ask: do we need to allow for customer anonymity in our surveys? In the context of sensitive employee feedback like DEI surveys and engagement surveys, most researchers consider the option for anonymity to be essential. He recently wrote “ Are You Undervaluing Your Customers?

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A Lofty Goal: Earth’s Most Customer-Centric Company

ShepHyken

I asked Cindy how she liked that experience, and she quickly answered, “Amazing!” Just a few minutes later, Cindy received a short survey asking for her feedback with the message: Your feedback is helping us build Earth’s Most Customer-Centric Company. Connect with Shep on LinkedIn.

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Fox Rent a Car: Stop Gaming Your Surveys

Interaction Metrics

Why Fox Rent a Car (and, by association, its Managing Director Gerardo Bermejo) should spend more time on listening and less time on gaming their customer surveys! More importantly, the company employed a new way to game their customer surveys — resulting in ONLY the data they want to see and discarding the rest. Eastern time!

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Guest Post: How to Create Massive Customer Surplus through Memorable Onboarding & Obsessive Service

ShepHyken

Step 4: You assign your best client success manager on their account and ensure they’re scheduled for your monthly training workshops as a non-negotiable. Step 5: You send a feedback survey plus a gift card after four weeks in the program to gauge where they’re at and see how it’s going.

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Top 5 Customer Service & CX Articles for Week of November 6, 2023

ShepHyken

How to Create Effective Customer Surveys and Obtain Actionable Insights by Scott Clark (CMSWire) When it comes to customer experience and marketing strategies, being able to create effective customer surveys is a pivotal skill. I’m a fan of surveys, but only if they are done correctly. Connect with Shep on LinkedIn.