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Why a Smart CX Strategy Is Critical to Your Bottom Line

3CLogic

But a successful customer experience (CX) is equally important. The problem with falling short like this is that a truly customer-centric CX strategy is no longer optional — it’s critical for ensuring profitability both now and in the future, and there’s plenty of proof. This is true across industries as well.

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The Best CX is Created by the Best EX

CCNG

Jake’s experience is just one real-life example of what recent market studies by Gallup and others have clearly proven in their statistics: A great employee experience (EX) is THE fundamental foundation to creating a great customer experience (CX). One would promise a customer something that the other couldn’t deliver.

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Turning Customer Support from a Cost Center into a Revenue Generator

ShepHyken

Top Takeaways: Outsourcing customer service and support functions can be an effective strategy for businesses, especially startups, to offload non-core tasks and focus on their core competencies. Quotes: “Around 2019 and 2020, everybody just wanted to see top-line growth. It was all about numbers and revenue.

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Top 5 Customer Service & CX Articles for Week of January 29, 2024

ShepHyken

Investing in Experience Should Be Core to Business Strategy, Not Discretionary Spend by Ron Shamah (Fast Company) In a tenuous economy, everything is on the chopping block. Anything that doesn’t directly impact the bottom line is in danger of getting cut or reduced. What Can Disneyland Teach Us about the Customer Journey?

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The Challenges of Omnichannel: Why so Many Contact Centers Struggle with Digital Self-Service

about their digital customer communication strategies. To find how contact centers are navigating the transition to omnichannel customer service, Calabrio surveyed more than 1,000 marketing and customer experience leaders in the U.S. Read the report to find out what was uncovered.

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5 Top Customer Service Articles of the Week 2-14-2022

ShepHyken

CMSWire) Today’s top companies rely heavily on human insight to guide their strategies and offerings. The point is simple and well made: Chasing customers with low prices and discounts, is as the article points out, “… ultimately a race to the bottom in terms of cost.”. Here are my top five picks from last week. by Janelle Estes.

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Exposed: How To Measure Your Customer’s Loyalty and CX

Beyond Philosophy

Many organizations measure their Customer Experience (CX) in the wrong way. How are you inadvertently thwarting your efforts to improve your CX? It is how you measure it and it’s one of the fundamental failures of many CX programs. The challenge for CX programs is that you measure an intangible. Chances are, you are too.

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