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Reviews Completed on Your Phone Are More Emotional

Beyond Philosophy

The challenge with feedback and reviews is they are frequently solicited but infrequently completed. It also means that you don’t get a representative sample of surveys. For example, reviews of refrigerators will not be as emotional as reviews of a controversial video on current affairs.

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#CXSecrets: Don't Limit Feedback Opportunities

PeopleMetrics

But that doesn't mean we aren't willing to provide feedback. In fact, we as consumers are more eager to openly provide feedback to companies than ever before. Watch this edition of #CXSecrets above, or click here to download the video transcript. The power of the feedback mechanism has shifted from the company to the customer.

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How to Get Maximum Responses to Your Survey

Satrix Solutions

As customer experience consultants for B2B companies, we’ve heard from many business leaders who have struggled to get customers to respond to their survey requests. After all, how can you create the experiences which will establish advocates for your products and services if you don’t have feedback from your customers?

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#CXSecrets: Collecting Feedback IS a Touchpoint

PeopleMetrics

Numbers aside, though, companies often tend to overlook one vital touchpoint when conducting these mapping exercises: the touchpoint of asking their customers for feedback. Watch this edition of #CXSecrets above, or click here to download the video transcript. Optimizing the feedback collection experience. Touchpoints vary.

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Reviews Completed On Your Phone Are More Emotional

Beyond Philosophy

The challenge with feedback and reviews is they are frequently solicited but infrequently completed. It also means that you don’t get a representative sample of surveys. For example, reviews of refrigerators will not be as emotional as reviews of a controversial video on current affairs.

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Why Too Many Organizations Do Not Take Customer Complaints Seriously

Beyond Philosophy

As you might know, my podcast does an “I’m in a Pickle” feature where business people send in their business problems with customer strategy for our consult. We undertook this customer survey every year, and then ignored it—every year. Like the United Breaks Guitars music video.) It drove me mad.

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A Bonus Recommendation for Reopening Your VoC Program

PeopleMetrics

In this blog post, I am offering a bonus recommendation for reopening your VoC program: Include video in your surveys. Video is what most engages customers. User-generated videos dominate all social media platforms, including YouTube, Facebook and Instagram. What is the best way to incorporate video into your surveys?

Surveys 71