Influitive

APRIL 22, 2015

For years, B2B marketers have largely viewed B2C loyalty tactics as irrelevant in their space. Plus, customer retention has long been seen as the responsibility of those in sales, service, and support. They are: A deep understanding of customer needs and motivations. B2B Loyalty, The B2C Way.

B2C 66

B2C B2B Customer retention Marketing 66

bold360 Blog

NOVEMBER 6, 2018

What they don’t know is that only a small portion of your budget is dedicated to keeping them as a customer, so disappointment is likely coming. 1 How are you going to meet the high expectations you’ve set in the acquisition phase if your company isn’t as invested in the customer acquisition phase? But there is good news.

Upselling 209

Upselling B2C Customer retention Marketing 209

ShepHyken

NOVEMBER 29, 2021

Yes, it’s focused on retail, but with supply-chain issues hitting virtually every industry (B2C and B2B), the ideas shared in this article are applicable to most businesses. 5 Smart Strategies That Help Avoid Losing Loyal Customers by Natalya Bucuy. Here are five strategies that can help avoid losing loyal customers.

Customer Service 211

Customer Service Chatbots B2C B2B 211

ShepHyken

OCTOBER 24, 2022

My Comment: This article is actually an interview with PwC Customer Transformation Leader George Korizis. While the title focuses on retailers balancing digital and human-to-human experiences, there is a lot that any company (B2C or B2B) can take away from the lessons shared.

Customer Service 129

Customer Service B2C B2B SaaS 129

ShepHyken

AUGUST 13, 2018

If you’re relying on this explicit definition to drive retention and expansion then you’re missing a better opportunity. My Comment: This excellent article on customer loyalty departs from the typical article focused on B2C businesses and has a big emphasis on the B2B customer.

Customer Service 180

Customer Service B2C B2B Customer retention 180

The Northridge Group

JUNE 2, 2023

Providing excellent customer experiences (CXs) is important for both business-to-customer (B2C) and business-to-business (B2B) contact centers. The stakes are usually higher with B2B customers. Dealing with providers is essentially a B2B function while dealing with members is B2C. It allows time for preparation.

B2B 67

B2B B2C Contact Center contact center associations 67

Nicereply

FEBRUARY 2, 2024

By implementing effective customer success initiatives, you can help customers gain maximum value from your product, thus increasing customer happiness. This article examines what customer success is and why it’s important, and shares valuable tips to build a customer success strategy.

Education 59

Education Accountability Customer retention Journey mapping 59

CustomerSuccessBox

JUNE 28, 2021

Read this blog to understand the Paradigm shift in Customer Success technology with AI. So keeping in mind the top trends, here is a strategy for you to plan your next Customer Success Budget. Read: Ari Hoffman’s Customer Success Strategy for an economic downturn. Top Customer Success trends.

SaaS 52

SaaS B2C Customer retention Upselling 52

ShepHyken

APRIL 20, 2020

Loyalty programs boost businesses’ ability to keep customers by Jill Young Miller. Louis) In business, simple loyalty programs can strongly increase customer retention, Washington University in St. Even though it appears consumer-based (B2C), there is good info for any type of business. Washington University in St.

Customer Service 162

Customer Service Consulting Consulting B2C 162

Totango

JULY 13, 2021

Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. Tell people about your business, get them in the store, sell them things, then look for more customers. Businesses need a new strategy for customer success growth.

Customer centricity 100

Customer centricity B2C Enterprise Upselling 100

TeamSupport

OCTOBER 8, 2020

CIO Review: There are a number of companies out there that are vying for the top position in the B2B customer support software industry. What are the strategies employed by TeamSupport? We serve companies in all different industries, from SMBs to enterprise—when many of our competitors have maintained their focus on B2C “ticketing.”

B2C 59

B2C B2B Enterprise CRM 59

Comm100

JANUARY 21, 2020

B2B vs. B2C conversion. B2B and B2C digital journeys have their own set of channel preferences. B2B companies have been slower than B2C in adopting digital transformation. However, they’re catching up quickly in response to customer demand—and it’s paying off. B2B tends to expect responses within 1-24 hours.

B2C 83

B2C B2B Benchmark Best practices 83

Totango

JUNE 4, 2021

Here are seven great customer engagement ideas you can easily put into practice. We’ll show you how to multiply opportunities for engagement through strategies such as personalization, in-app messaging, customized promotions and loyalty programs. Use your customer journey map to plan events that trigger customized offers.

B2C 62

B2C Upselling Journey mapping B2B 62

ijgolding

JULY 27, 2016

Gary’s probing went as follows: ‘What is our strategy to sustainably FIND new customers?’ WINNING new customers, in my experience, is the part of the customer journey that most businesses invest in with abundance. A couple of years ago, I wanted to ‘upgrade’ my Sky box to the HD version.

Customer centricity 71

Customer centricity B2B B2C Advertising 71

ChurnZero

JANUARY 28, 2020

Get your ‘yes’ to Customer Success! Wednesday, January 29, 2020, 2:00 – 3:00 PM EST. Customer retention and churn prevention starts at the beginning of a customer’s journey with your company – in onboarding. In this webinar, we will: Discuss how a successful onboarding impacts customer retention.

B2C 64

B2C B2B Customer retention SaaS 64

delighted

MARCH 24, 2020

However, there is one area that absolutely should not be compromised: the customer experience. Because tough times for your company indicate tough times for your customers as well, it’s more important than ever for you to focus on customer retention and loyalty.

Customer retention 42

Customer retention Customer Experience Real estate Feedback 42

PeopleMetrics

FEBRUARY 25, 2022

Customer experience (CX) has become an essential cornerstone of modern business strategy. It helps you improve customer retention rates, efficiently focus on your highest-impact customers, and continually improve your services. Developing a world-class CX strategy is well worth the investment of your time!

Customer Experience 71

Customer Experience Journey mapping Feedback Metrics 71

JustCall

APRIL 5, 2023

The need for customer success management is fairly new and fast becoming pertinent. With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. Traditional customer support models will not cut it. Customer Success Management Strategy 1.Setting

Management 52

Management CRM Analytics Customer retention 52

Nicereply

MAY 14, 2019

Strong communities form an important part of customer retention strategy, because they keep customers coming back for more. Let’s contrast a community strategy against traditional sales tactics. Brand communities will look different depending on whether they are B2B or B2C communities.

Sales 76

Sales B2C B2B Customer retention 76

ShepHyken

JULY 24, 2023

It’s a decent short-term strategy, but if you’re building a company for the long-term, you need lots of loyal customers. My Comment: Is B2B customer service really that different from B2C customer service? They have elevated customer service expectations and demand nothing short of perfection.

Customer Service 31

Customer Service B2B B2C Sales 31

TMP Direct

SEPTEMBER 23, 2021

56% of B2C companies have a dedicated CX team, with most formed in the last one to two years. CX is becoming an intentional and proactive part of business strategy with dedicated teams and resources. Investing in CX improves long-term customer relationships, which reduces the cost of acquiring new customers.

Omni-channel support 52

Omni-channel support B2C Employee engagement Engineering 52

Nicereply

NOVEMBER 27, 2023

A company’s ability to understand and optimize customer satisfaction directly impacts customer retention, advocacy, and ultimately, profitability. As a customer experience professional, you’re at the forefront of this battle for consumer loyalty and satisfaction. What is a CSAT (Customer Satisfaction Score)?

Metrics 59

Metrics Surveys Analytics Feedback 59

JivoChat

JULY 21, 2021

Nurturing customer relations and building consumer connections are among the most essential strategies for both growing and retaining your customer base. But, unfortunately, customer relations can fall by the wayside for some businesses. You might even find customer relations to be at the heart of your business.

Chatbots 52

Chatbots B2C CRM Customer retention 52

CSM Magazine

JULY 22, 2021

Richardson’s definition, while revolutionary for its day, has become commonplace in today’s customer-centric world and has made the move from residing purely on the side of B2C to encompassing the B2B sphere too. Gone are the days of static one-sided advertising that speaks at the customer. Growing Customer Retention.

Advertising 98

Advertising SaaS B2C Engineering 98

SmartKarrot

MAY 7, 2020

Ever since the boom of the SaaS industry, customer retention has become the top-most priority for business owners as they realized the immense benefits of it. Customer retention specialist is the new breed of professionals who are being specifically brought on board to tap on the opportunities that lie behind customer retention.

Customer retention 10

Customer retention SaaS B2C B2B 10

GetFeedback

DECEMBER 21, 2018

Learn about the top two customer surveys for predicting and increasing customer retention. Anytime a customer cuts ties, you experience the negative impact of customer churn. Here are 40 customer retention statistics that reinforce the growing need for customer experience management.

Customer retention 156

Customer retention B2B Surveys B2C 156

ProProfs Blog

MAY 6, 2020

Must-Read 53 Customer Experience Statistics for 2020 . With these customer experience stats, facts, and trends, your business can effectively create some of the best strategies that keep customers delighted with your services. Customer Experience Training Success Statistics. B2B Customer Experience Statistics.

Customer Experience 99

Customer Experience B2B B2C Sales 99

Comm100

JANUARY 21, 2020

B2B vs. B2C conversion. B2B and B2C digital journeys have their own set of channel preferences. B2B companies have been slower than B2C in adopting digital transformation. However, they’re catching up quickly in response to customer demand—and it’s paying off. B2B tends to expect responses within 1-24 hours.

B2C 40

B2C B2B Benchmark Best practices 40

Customer Guru

AUGUST 21, 2018

DiJulius is a best-selling author of three books, a renowned keynote speaker, and an international customer experience consultant. She is a renowned expert on customer relationship management (CRM), customer service strategies, and ROI. John Formica Follow @JohnFormica. Kerry Bodine Follow @kerrybodine.

Customer Experience 115

Customer Experience Journey mapping Consulting Consulting 115

ChurnZero

FEBRUARY 7, 2020

Report trends for Customer Success: 34% annual growth for Customer Success Managers (CSMs) in 2018. 72% of Customer Success roles are in the Software & IT industry with other top hiring industries including Internet, Marketing, and Finance. This means a vigilant focus on growing customer retention and lifetime value.

SaaS 64

SaaS Transportation B2C Customer retention 64

Fonolo

MAY 10, 2018

When you arrive at his company homepage, WCL Management, which works with B2C, B2B and public sectors, do yourself a favour and head on over to the Latest Thinking section. It’s no wonder, then, that the company plays generous host to a resourceful blog emphasizing all things customer service.

Customer Experience 113

Customer Experience Chief Customer Officer B2C Contact Center 113

TeamSupport

APRIL 26, 2019

Many are turning to emerging technologies and processes, like the ones below, to develop customer-centric strategies. How to optimize the B2B customer experience for a competitive advantage. Both are an invaluable component of the customer experience. B2B buyers are a different type of customers. Key Takeaways.

Customer Service 55

Customer Service B2B B2C Upselling 55

ProProfs Blog

JANUARY 30, 2020

With consistent engagement, you’ll get to figure out: Customer pain points. Customer expectations. Customer loyalty. And, these, in turn, will help your company create strategies that will strengthen your customer engagement process even further. Communication challenges. Impacts of consistent engagement.

B2B 204

B2B Banking Personalization Employee engagement 204

SmartKarrot

MARCH 2, 2022

One of the main reasons for this is that the market is already flooded with competitors, many of whom compete for customers’ already limited attention in both B2B and B2C environments. In this write-up, we have discussed the top 5 growth marketing strategies for SaaS products. Take Hubspot for instance. contact-form-7]. #2

SaaS 12

SaaS Marketing Upselling Engineering 12

JivoChat

AUGUST 10, 2021

As we head into the back half of 2021 and 2022 looms ahead, you’ll see that digital commerce is being pushed to the forefront for both B2B and B2C consumers. These automated bots simulate human conversation and a preferred channel of communication for customers. Customer retention. Why is customer retention so important?

Customer retention 52

Customer retention B2C Chatbots Self service 52

Totango

MARCH 26, 2019

You can order dresses from eShakti, customized down to the neckline, sleeve and length, all with a few taps on a screen. Businesses need a new strategy for growth. In order for your enterprise to survive this shift to a customer-centered market, it must become customer-centered, too. Increase Customer Retention.

B2C 65

B2C Upselling B2B Education 65

Kapta Customer Success

OCTOBER 2, 2017

The terms Key Account Management and Customer Success are often used interchangeably within organizations. However, while the two strategies share a few common goals, they are completely different in their implementation. Key Account Management Versus Customer Success. Revenue Generation Methods. Level of Interaction.

Accountability 40

Accountability Management B2C Upselling 40