Is Your Customer Segmentation Too Basic?

ChurnZero

The concept of segmenting customers, and building an account coverage model based on these segments, is not a new idea. Identifying revenue and customer risk. Benefit: Understand the revenue potential within your customer base.

SaaS 53

Inside Customer Success: Winning by Design

Amity

We are about to launch our second course designed for CSM’s and Account Managers in charge of expansion revenue. What I mean by that is, if you look at the traditional sales funnel it stops at Closed Won, but in SaaS 75% of your revenue potential comes after the initial sale.

SaaS 94

DMG Consulting Releases 2017-2018 Cloud-Based Contact Center Infrastructure Market Report

DMG

Poised for rapid growth and success, untapped revenue potential in the tens of billions. DMG estimates that the revenue size of the cloud-based contact center infrastructure market was at least $2.8 billion (excluding carrier revenue) as of the end of 2016. of total contact center seats, so the revenue potential of this market is in the tens of billions. DMG Consulting Releases 2017-2018 Cloud-Based Contact Center Infrastructure Market Report.

Cloud Contact Center Solutions Continue Upward Trajectory

DMG

As this market matures, a vast ecosystem of partners has emerged to participate in this large revenue opportunity. MARKET BENEFITS AND POTENTIAL. As of the end of 2016, DMG estimates that the revenue size of the cloud-based contact center infrastructure market (excluding carrier revenue) was at least $2.8 percent of total contact center seats, the revenue potential for the cloud-based contact center infrastructure market is in the tens of billions.

Eliminating Experience Pain Points, and Creating Customer Satisfaction: Is This Ever Enough?

Beyond Philosophy

Even though the rate of expressed complaints is higher in the business-to-business world, the lost revenue potential of unexpressed (and, so, unresolved) complaints is significantly greater there because of the lifetime value of each customer. The potential for complaints to negatively impact customers’ future purchase intent and recommendation should never be overlooked. Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy.

Eliminating Experience Pain Points, and Creating Customer Satisfaction: Is This Ever Enough?

Beyond Philosophy

Even though the rate of expressed complaints is higher in the business-to-business world, the lost revenue potential of unexpressed (and, so, unresolved) complaints is significantly greater there because of the lifetime value of each customer. The potential for complaints to negatively impact customers’ future purchase intent and recommendation should never be overlooked. Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy.

CRM, Social Media, Marketing and More — Everything You Need to Know About Customer Engagement Software

Comm100

But how were companies to manage, track, and convert an ever-growing number of interactions into revenue? Accounts (do they have an account? Visitor account information. Account marketing (marketing geared toward accounts with the greatest revenue potential).

CRM 70