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How to Build a Customer Retention Strategy

ProProfs Blog

Do you have a customer retention strategy? Companies focus on customer acquisition strategies, since increasing your customer count is the lifeblood of your business. But, customer acquisition won’t help, if you are unable to retain customers. Understand Customer Retention.

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Show and Sell: 3 Ways Customer Service can be Used as an Effective Marketing Tool

Fonolo

Customer service is often not seen as the effective marketing tool that it is. It’s no surprise: on the surface, the two departments and their goals seem distinct from one another: Marketing is all about customer acquisition (or, attracting new customers), while customer service is all about customer retention.

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Customer Churn:10 Actionable Customer Retention Strategies COVID

JustCall

But the operation that is facing the most critical hit is – Customer Retention. Customer acquisition has become more difficult than ever. And businesses have shifted their focus towards Retention. But are you still sticking to the old-fashioned customer retention strategies? Re-engage Dormant Users.

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The Definitive Guide To Increasing Call Center Revenue

JustCall

Customers expect quality, speed, and efficiency when they contact their customer support team or contact center. When it comes to the customer experience (CX), you can’t afford not to be optimizing at all — with 80% of consumers stating that CX determines whether or not they will do business with a brand again.

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Top 5 Customer Service & CX Articles for Week of November 27, 2023

ShepHyken

Field Tested Tips for Aligning Customer Service and Marketing by Ronnie Gomez (Sprout Social) If a business is an orchestra, then every department is its own instrument. And there’s no sweeter harmony than what’s created through collaboration between customer service and marketing. A brand is a promise delivered.

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Customer Churn:10 Actionable Customer Retention Strategies for COVID

JustCall

But the operation that is facing the most critical hit is – Customer Retention. Customer acquisition has become more difficult than ever. And businesses have shifted their focus towards Retention. But are you still sticking to the old-fashioned customer retention strategies? Re-engage Dormant Users.

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Top 5 Customer Service & CX Articles for Week of January 8, 2024

ShepHyken

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research. I’m often asked to define customer centricity.