Brad Cleveland Blog

JUNE 27, 2019

Customer advocacy has the potential to strengthen your organization and transform customers into enthusiastic brand advocates. But you have to unleash it, whether you’re developing customer advocacy within a team, a department, or across the organization, you’ll need an ongoing approach to guide your efforts.

Customer advocacy 26

Customer advocacy Contact Center Call Center Customer Experience 26

Brad Cleveland Blog

NOVEMBER 8, 2018

When implementing your own customer advocacy initiatives, it can be helpful to learn what was worked well for others. This video explores ways organizations have structured their advocacy programs and five traits of successful initiatives.

Customer advocacy 26

Customer advocacy Contact Center Call Center Customer Experience 26

AskNicely

SEPTEMBER 12, 2018

This is the next in an ongoing series of stories about how innovative businesses create customer experiences that surprise, delight, and grow their brand through customer advocacy. Would you like to try them and see for yourself?” “No, but I’m really impressed with your customer experience.”. Get A Demo.

Customer Experience 60

Customer Experience Customer advocacy Marketing Management 60

Brad Cleveland Blog

MAY 30, 2017

Customer advocacy refers to both how a company advocates for customers (doing what’s best for customers) and how customers advocate for companies (spreading the word about its products, services and brand). Both are vital to success today.

Customer advocacy 26

Customer advocacy Contact Center Call Center Customer Service 26

Brad Cleveland Blog

JUNE 27, 2019

Customer advocacy has the potential to strengthen your organization and transform customers into enthusiastic brand advocates. But you have to unleash it, whether you’re developing customer advocacy within a team, a department, or across the organization, you’ll need an ongoing approach to guide your efforts.

Customer advocacy 20

Customer advocacy Contact Center Call Center Customer Experience 20

Brad Cleveland Blog

FEBRUARY 15, 2018

The foundation of customer advocacy is knowing your customers. What they need, expect and experience. I explore what that requires in the video below, part of the Lynda.com … Continue reading → The post Customer Advocacy: Creating the Means to Act appeared first on Brad Cleveland.

Customer advocacy 26

Customer advocacy Contact Center Call Center Customer Service 26

Brad Cleveland Blog

NOVEMBER 8, 2018

When implementing your own customer advocacy initiatives, it can be helpful to learn what was worked well for others. This video explores ways organizations have structured their advocacy programs and five traits of successful initiatives. The video is from my LinkedIn Learning Course Customer Advocacy.

Customer advocacy 20

Customer advocacy Contact Center Call Center Customer Experience 20

Brad Cleveland Blog

NOVEMBER 8, 2018

When implementing your own customer advocacy initiatives, it can be helpful to learn what was worked well for others. This video explores ways organizations have structured their advocacy programs and five traits of successful initiatives. The video is from my LinkedIn Learning Course Customer Advocacy.

Customer advocacy 20

Customer advocacy Contact Center Call Center Customer Experience 20

AskNicely

AUGUST 20, 2018

This is the next in an ongoing series of stories about how businesses create customer experiences that surprise, delight, and grow their brand through customer advocacy. Does your business serve up legendary customer experiences? How do you take a customer pain point and create a wow moment?

Customer Experience 60

Customer Experience Customer advocacy Morale Marketing 60

Mindtouch

APRIL 13, 2018

In fact, simply recording the following video required a lot of trust on the part of our participants. At MindTouch , we service many of the support departments within these enterprises and can see how it affects their customer experience and, subsequently, their avenue for adoption, expansion, and customer advocacy.

Outbound sales 48

Outbound sales Customer advocacy Enterprise Advertising 48

Brad Cleveland Blog

MAY 30, 2017

Customer advocacy refers to both how a company advocates for customers (doing what’s best for customers) and how customers advocate for companies (spreading the word about its products, services and brand). Here’s a video from my just released Lynda.com course to explain why.

Customer advocacy 21

Customer advocacy Contact Center Call Center Customer Service 21

Brad Cleveland Blog

MAY 30, 2017

Customer advocacy refers to both how a company advocates for customers (doing what’s best for customers) and how customers advocate for companies (spreading the word about its products, services and brand). Here’s a video from my just released Lynda.com course to explain why.

Customer advocacy 20

Customer advocacy Contact Center Call Center Customer Service 20

PeopleMetrics

NOVEMBER 3, 2015

When thinking about the customer experience, it’s smart to imagine it as a series of interactions. A series of tiptoe steps, taken by an individual customer, through your customer-facing people and technologies. I have three questions to help you consider new technologies in your customer experience.

Customer Experience 100

Customer Experience Customer centricity Customer advocacy Technology 100

Brad Cleveland Blog

FEBRUARY 15, 2018

The foundation of customer advocacy is knowing your customers. What they need, expect and experience. I explore what that requires in the video below, part of the Lynda.com course Customer Advocacy. Creating the means to act from Customer Advocacy by Brad Cleveland.

Customer advocacy 20

Customer advocacy Contact Center Call Center Customer Service 20

Brad Cleveland Blog

FEBRUARY 15, 2018

The foundation of customer advocacy is knowing your customers. What they need, expect and experience. I explore what that requires in the video below, part of the Lynda.com course Customer Advocacy. Creating the means to act from Customer Advocacy by Brad Cleveland.

Customer advocacy 20

Customer advocacy Contact Center Call Center Customer Service 20

Brad Cleveland Blog

OCTOBER 21, 2022

Customers are advocates when they positively promote your products and brand. The benefits of customer advocates are powerful. This video, from my LinkedIn Learning course “Customer Advocacy,” explores the impact of … Continue reading → The post The Power of Brand Advocates appeared first on Brad Cleveland.

Customer advocacy 48

Customer advocacy Contact Center Call Center Customer Experience 48

Kayako

JULY 30, 2018

Content Marketing Ideas for Incredible Customer Experiences. After years of building customer success teams and programs, it seemed natural to take on my next challenge – build a global customer advocacy strategy. Emilia D’Anzica is a strategic management consultant and founder of Customer Growth Advisors.

Marketing 50

Marketing Customer Experience Customer centricity B2C 50

ShepHyken

JUNE 28, 2019

This gives employees the opportunity to make a greater impact on the resolution to the issue, and on the overall customer experience. It’s, therefore, crucial to get exactly right these rare moments that offer the opportunity to nurture the relationship with the customer. Faster than … more powerful than … it’s Superagent!

Contact Center 275

Contact Center Self service Banking Airlines 275

Brad Cleveland Blog

OCTOBER 21, 2022

Customers are advocates when they positively promote your products and brand. The benefits of customer advocates are powerful. This video, from my LinkedIn Learning course “Customer Advocacy,” explores the impact of … Continue reading → The post The Power of Brand Advocates appeared first on Brad Cleveland.

Customer advocacy 26

Customer advocacy Contact Center Call Center Customer Experience 26

Nicereply

MARCH 27, 2023

We’ll break them down so they can show you how to set customer service goals that actually matter. 5 Customer Service Goal Examples 1. Better Customer Advocacy Have you built and nurtured relationships with your customers? Chik-Fil-A has led the fast food industry in customer advocacy for 8 years in a row.

Customer Service 52

Customer Service Customer advocacy Wait times Customer retention 52

Toister Performance Solutions

DECEMBER 2, 2021

They're able to tap into their experiences as gardeners when advising a customer on how to grow a bumper crop of tomatoes or resuscitate a dying houseplant. A third benefit is customer advocacy. Employees at Slack become customer advocates by using the product every day. And yes, her enthusiasm is real.

Customer advocacy 124

Customer advocacy Finance Customer centricity Sales 124

ClientSuccess

OCTOBER 22, 2019

As a CSM or customer success team manager, you’ve probably heard the term ‘customer advocacy’ tossed around a time or two. There’s no denying that this customer engagement trend is here to stay. The growth of customer advocacy has been a boon for customer success teams for a few reasons.

Customer advocacy 40

Customer advocacy SaaS Upselling Accountability 40

Nicereply

FEBRUARY 2, 2024

Customer success is central to the success of a business. The more customers experience success with your product, the more they’ll use it and recommend it to others. Customer success has become a key priority for businesses lately because of the intense competition in most industries.

Education 59

Education Accountability Customer retention Journey mapping 59

PeopleMetrics

AUGUST 6, 2014

Picture this: I’m at my desk in an open-office workspace, when a co-worker IMs me a video about TD Bank. Emotional and striking, this video is a brilliant example of making the banking experience personal. See it for yourself below: That video has gone viral and has over 7 million hits on YouTube at the time of publishing.

Banking 94

Banking Customer advocacy Customer emotions Personalization 94

AskNicely

OCTOBER 8, 2018

This is the next in an ongoing series of real stories about how businesses create customer experiences that surprise, delight, and grow their brand through customer advocacy. NPS Scores + Buses + Trains + Streetcars = CX (The Commuter Experience). Want more stories about customer delight? bus into Portland.

Transportation 30

Transportation Customer Experience Customer advocacy Feedback 30

Brad Cleveland Blog

MAY 29, 2020

How do you know what a customer needs? If you mention customer advocacy and pose that question many executives will say, “Well they tell us, right?” ” I think they picture a frustrated customer across the counter or perhaps calling or posting a message that describes a problem.

Customer advocacy 34

Customer advocacy Quality management Contact Center Call Center 34

SmartKarrot

MAY 31, 2021

Every phase of the customer success journey, right from onboarding to retaining to growing, helps a customer, as well as the company, wreathe into a symbiotic relationship. On that note, videos have played an effective role in boosting customer success by giving them engaging and personalized content to enlighten and learn from.

Brand ambassadors 10

Brand ambassadors Entertainment Customer advocacy Education 10

Mindtouch

APRIL 23, 2018

The ability to connect through various channels—social, customer relationship managers (CRM), marketing campaigns, support ticketing software, communities, training software, product, Success Center—leaves digital breadcrumbs. These give us the why , how , what , and where your customers are looking to be served. See The Top List.

Chief Customer Officer 48

Chief Customer Officer Customer advocacy CRM Enterprise 48

Totango

OCTOBER 13, 2020

Each of these people might have different goals, which is why strong customer relationships and leveraging Voice of Customer information to create customer advocacy is critical. You find these customers by tracking customer data. . Is a customer not logging in enough? Spot the Potential Advocate.

Customer advocacy 62

Customer advocacy B2B Enterprise Feedback 62

Chip Bell

OCTOBER 22, 2019

Customers today can be scary. Armed with the muscular wide reach of social media, they can use a negative tweet, scathing review, or a snarky YouTube video to “egg” your business. Good service is only the ticket to maintenance and retention, not to customer advocacy and bottom line growth. It is a metaphor with a point.

Customer advocacy 40

Customer advocacy Enterprise Customer Experience Customer Service 40

Mindtouch

MARCH 14, 2017

.” Catherine Blackmore, GVP Global Customer Success, Oracle Marketing Cloud. Without the proper internal structure geared towards helping your customers succeed, you will find high churn that results in lower retention rates, poor customer advocacy, and your competitors stealing your base out from underneath you.

SaaS 77

SaaS Customer advocacy Self service Best practices 77

AskNicely

AUGUST 5, 2018

This is the latest in an innovative series where we drop into customer-obsessed cities to invite exciting brands to come and share an intimate night of storytelling about how they build legendary customer experiences, culture, and customer advocacy into their brands. Portland is truly customer obsessed.

Real estate 60

Real estate Customer advocacy Feedback Surveys 60

Talkdesk

JULY 13, 2017

Opentalk 2017 was packed with thought leadership from some of the most customer-centric leaders and companies of our time. The Opentalk 2017 Video Library is your team’s chance to re-experience those speaking sessions. Here’s more information on one of the videos available in this library.

Customer Support 40

Customer Support Entertainment Customer advocacy Customer centricity 40

Brad Cleveland Blog

MAY 29, 2020

How do you know what a customer needs? If you mention customer advocacy and pose that question many executives will say, “Well they tell us, right?” ” I think they picture a frustrated customer across the counter or perhaps calling or posting a message that describes a problem.

Customer advocacy 20

Customer advocacy Quality management Contact Center Call Center 20

CSM Magazine

NOVEMBER 5, 2019

Louise Robertson, Global Marketing Director at Localz, examines the impact of the ‘IConomy’ on the customer experience. Everything is digital, on-demand and putting consumers in control.Today’s consumers are becoming accustomed to the customer experiences delivered by the likes of Deliveroo, Amazon Prime and Uber.

Engineering 40

Engineering Customer advocacy Enterprise Marketing 40

Brad Cleveland Blog

JUNE 26, 2018

Customer advocacy creates what some refer to as your most powerful sales force. Learn more about the benefits of brand advocacy in this recent Lynda.com video from my course Customer … Do you recognize and engage with them? If you answered no to these questions, you may be missing a huge opportunity.

Customer advocacy 20

Customer advocacy Sales Contact Center Call Center 20

Brad Cleveland Blog

JUNE 26, 2018

Customer advocacy creates what some refer to as your most powerful sales force. Learn more about the benefits of brand advocacy in this recent Lynda.com video from my course Customer … Do you recognize and engage with them? If you answered no to these questions, you may be missing a huge opportunity.

Customer advocacy 20

Customer advocacy Sales Contact Center Call Center 20