Remove the-two-psychological-reasons-customers-leave-you
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Should We Add ‘Additional Fees’ to Our Pricing to Increase Our Profits?

Beyond Philosophy

Like many of you, our listener Brian Williams is grappling with the additional costs of doing business in our era of sustained inflation. Since I am sure many of you have been wondering along the same lines, I wanted to share what we discussed about this business problem here, too.

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How to Make the Time Your Customers Wait Seem Fair

Beyond Philosophy

Sometimes your customers have to wait. You would rather that wasn’t necessary, but it is reality. So, rather than ignoring this fact, I wanted to discuss how you can make waiting less terrible for your customers. David Meister wrote a paper called “The Psychology of Waiting Lines.”

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The Light At The End of The Tunnel: Reimagine Your Customer Experience

Beyond Philosophy

It is not often in life that you get the opportunity to reset things. However, as the COVID-19 vaccine rolls out, we have a chance that is, dare I say, unprecedented to reimagine Customer Experience. Now, we can decide what parts of the change we want to keep to respond to what customers want now. I have a few suggestions.

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Is CX Dying? 7 Ways to Save Customer Experience at Your Organization

Beyond Philosophy

I recently read two pieces of research about Customer Experience that worried me. The first was from Nunwood , a UK-based research company with a Customer Experience index, and it showed that improvements in Customer Experience were not happening. The Seven Reasons Customer Experience is Dying.

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Why Uncertainty Can Destroy Your Customer Experience

Beyond Philosophy

Uncertainty influences a lot of our customer behavior. We discussed some of the psychological theories behind our need to placate uncertainty as customers in a recent podcast. In psychology and human behavior there exist many different approaches to thinking about risk. This behavior is how we react to uncertainty.

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Revealed: The Two Secrets to Customer Loyalty

Beyond Philosophy

Do you know what drives me mad? When organizations talk about loyalty, what they mean is, “the customer gives me all of their business.”. Customers giving you all their business isn’t customer loyalty on its own. They could give it to you out of habit , or because you are a monopoly.

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What Can We Learn from Restaurants and Casinos?

Beyond Philosophy

Knowing this percentage, how can you harness the incredible power of the Customers’ subconscious mind to create a positive experience? Let’s look at two industries have embraced this and see what we can learn from them: Restaurants and Casinos. Restaurants are adept at getting their customers to relax and enjoy their dinners.