Influitive

APRIL 22, 2015

For years, B2B marketers have largely viewed B2C loyalty tactics as irrelevant in their space. After all, B2B buyers don’t respond to reward points and coupons. Plus, customer retention has long been seen as the responsibility of those in sales, service, and support. B2B Loyalty, The B2C Way.

B2C 66

B2C B2B Customer retention Marketing 66

Beyond Philosophy

NOVEMBER 10, 2014

In addition, higher levels of customer satisfaction are tied to high levels of positive cash flows with low volatility, and positive earnings surprises. Keeping Customers results in a high increase in value. Focusing on customer retention with a better Customer Experience will benefit your bottom-line expenses.

Customer Experience 411

Customer Experience Customer retention Upselling Banking 411

CustomerSuccessBox

DECEMBER 31, 2021

What is a Professional Service in B2B SaaS industry? For example- a PS team can configure a feature on behalf of customers. Hence, many B2B SaaS firms offer Professional Services as they can certainly add value to both pre and post-sales customer experiences. What makes Customer Success unique?

B2B 52

B2B SaaS Consulting Consulting 52

ClientSuccess

APRIL 28, 2021

Faltorusso brings over a decade of experience in Customer Success leadership. As the VP of Customer Success, Kristi will oversee the entire post-sales customer journey and customer experience, including leading the customer success, consulting, and support teams. VP, Marketing & Sales.

SaaS 59

SaaS B2B Customer retention Consulting 59

ChurnZero

FEBRUARY 23, 2023

Further, additional sales with existing customers have a lower customer acquisition cost (CAC). That’s why ChurnZero believes customer retention and loyalty are the most important stages of customer lifecycle management. Yet what happens after the initial sale isn’t always top of mind for most businesses.

Management 52

Management Customer retention Upselling Chief Customer Officer 52

ChurnZero

FEBRUARY 23, 2023

Further, additional sales with existing customers have a lower customer acquisition cost (CAC). That’s why ChurnZero believes customer retention and loyalty are the most important stages of customer lifecycle management. Yet what happens after the initial sale isn’t always top of mind for most businesses.

Management 52

Management Customer retention Upselling Chief Customer Officer 52

ClientSuccess

APRIL 28, 2021

Faltorusso brings over a decade of experience in Customer Success leadership. As the VP of Customer Success, Kristi will oversee the entire post-sales customer journey and customer experience, including leading the customer success, consulting, and support teams. VP, Marketing & Sales.

SaaS 54

SaaS B2B Customer retention Consulting 54

Vcaretec

JUNE 6, 2022

Customer Care & Contact Center Influencers Mike Aoki Bio: Contact center expert and trainer for Agents (customer service, dealing with "irates," sales skills) and Managers (coaching, presentation skills). I tweet about customer focus, leadership, IT, and tech. Connect: @mikeaoki Roy Atkinson Bio:Sr. Tweets are my own.

Customer Care 98

Customer Care Chief Customer Officer CRM Wireless 98

Satrix Solutions

AUGUST 20, 2019

Many of our clients have found that a formal Sales Win Loss Program and Customer Defection/Churn Analysis are each valuable endeavors to understand the competitive landscape. Read more here: Sales Win Loss Program. Customer Defection Analysis. The Value of Understanding Customer Buying Criteria.

Sales 68

Sales Consulting Consulting Scripts 68

ChurnZero

JUNE 7, 2019

Jason is an Associate Partner at Customer Imperative , responsible for overseeing the strategic consulting business. Jason works closely with Customer Imperative consulting teams to ensure that clients succeed at gaining, growing and retaining customers. Q: What drew you to working in Customer Success?

SaaS 73

SaaS B2B Consulting Consulting 73

OctopusTech

JUNE 23, 2020

Mostly, B2B companies have financial contingency plans to deal with such economic downturns but how does a company stay afloat when the entire world has come to a standstill and businesses are unable to conduct typical day to day operations? Focus on Customer Retention. And, this gesture will give a boost to future sales growth.

Telemarketing 62

Telemarketing outsourcing Average Handle Time B2B 62

Customer Guru

AUGUST 21, 2018

Continuing with our list (in alphabetical order) of customer experience (CX) influencers (experts, consultants, and authors), we are sharing a few names of leaders leaders that every CX enthusiast must follow and take inspiration from. John is an “Ex-Disney Guy” and Customer Experience Coach. John DiJulius Follow @JohnDiJulius.

Customer Experience 115

Customer Experience Journey mapping Consulting Consulting 115

SmartKarrot

NOVEMBER 2, 2020

Customer retention is very challenging for businesses especially in 2020. The unprecedented times and business environment have made it uncertain for business leaders on what steps to take to retain customers. So, retaining customers becomes necessary for any company to sustain itself in this economic turbulence.

Customer retention 21

Customer retention Consulting Consulting Marketing 21

ShepHyken

JULY 13, 2018

This week we feature an article by Christa Heibel about how investing in a personalized customer experience can create life-long customers in the B2B space. – Shep Hyken. If you’ve been habituated to think that the customer experience (CX) is strictly for B2C (business serving customers) verticals, you’re not alone.

B2C 38

B2C Customer Experience B2B Journey mapping 38

JustCall

APRIL 5, 2023

The need for customer success management is fairly new and fast becoming pertinent. With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. Traditional customer support models will not cut it.

Management 52

Management CRM Analytics Customer retention 52

JivoChat

AUGUST 10, 2021

As we head into the back half of 2021 and 2022 looms ahead, you’ll see that digital commerce is being pushed to the forefront for both B2B and B2C consumers. Digital commerce examples also include things like: Marketing online products and brands to encourage sales. Digital commerce brings a large percentage of sales volume.

Customer retention 52

Customer retention B2C Chatbots Self service 52

GetFeedback

SEPTEMBER 24, 2019

Marketers are usually tasked with brand building, lead generation, and customer communications. B2B marketing expert Chris Ryan of Fusion Marketing Partners advises that, instead of just dealing with problems, CX could help marketing identify highly satisfied customers and “look for chances to make heroes out of your customers.”.

Education 60

Education Sales Feedback Healthcare 60

Callminer

AUGUST 6, 2019

Predictive Dialer: An automated calling system, typically used for sales. The number of customers is increasing at an alarming rate, and for the same reason more customers are opting for online premises for transaction and purchase. Keep customer trends in mind.

call center software 140

call center software Best practices Call Center Interactive Voice Response 140

Amity

APRIL 25, 2016

Alex curates the Customer Success Newsletter which is a weekly curated collection of 4 helpful articles from around the Customer Success community. The Customer Success Newsletter. Customer Success Expert - Glide Consulting. The Glide Consulting Blog. Director of Customer Success Education - CSM Practice.

SaaS 96

SaaS Chief Customer Officer Consulting Consulting 96

Totango

MAY 7, 2024

Both CS and Sales leaders agree: Retention is the #1 priority. Achieving higher retention requires close alignment between CS and Sales teams, yet 87% of CS and Sales leaders told us there’s significant room for improvement in their collaboration. But there’s a problem. Use your words Talk to each other!

Sales 88

Sales Upselling Metrics Accountability 88

Nicereply

MAY 11, 2020

Customer loyalty is the result of a company consistently meeting and exceeding customer expectations. Another study by Rare Consulting says that 83% of customers said their brand loyalty stemmed from the trust. Customers that trust the companies they do business with will be more likely to purchase again in the future.

Customer retention 115

Customer retention SaaS Metrics Surveys 115

LiveChat

SEPTEMBER 19, 2018

Customer complaints about issues you could’ve fixed a long time ago, or features you should already implemented. Poor customer retention – customers can’t engage with you. Convincing customers to come back to you. Your recurring revenue model won’t work if you can’t keep your customers around.

SaaS 106

SaaS Management CRM Sales 106

SmartKarrot

MARCH 15, 2022

The right process is to hire a growth marketer or VP of sales. Product-led growth Sales-led growth Marketing-led growth Customer-led growth. PLG or product-led growth also leads to shorter sales cycles, automates user acquisition, and aids in onboarding. Sales-Led Growth. Growth does not happen out of thin air.

Sales 10

Sales Marketing SaaS Customer retention 10

Education Services Group

JUNE 7, 2022

They need to find the most effective ways to communicate their ideas up the chain to ensure that everyone, company-wide, can understand and contribute to Customer Success’s mission. When you’re talking about your turning your customers into advocates. In this context, customer advocacy comes from the customer side.

Customer advocacy 52

Customer advocacy B2B Consulting Consulting 52

ProProfs Blog

DECEMBER 12, 2019

what customers want, . The best way to do this is by reading customer retention statistics, and that’s what we have carefully curated in this blog. Here are 50+ customer retention stats that’ll give you insight into a customer’s mind. Why Customers Leave? what they don’t want, . PwC ) Tweet This.

Customer retention 132

Customer retention Surveys B2B Marketing 132

Amity

JULY 13, 2016

He writes for entrepreneurs and startups on topics such as viral marketing, SaaS metrics, building a sales and marketing machine, techniques for lowering the cost of customer acquisition, etc. Glide Consulting - Glide helps VC-Funded startups and F100 companies optimize, leverage and accelerate their Customer Success teams.

SaaS 81

SaaS Best practices industry standards Consulting 81

SmartKarrot

AUGUST 23, 2021

Role: Customer Success Manager Location: Houston, TX Organization: Ivanti As a Customer Success Manager, you will develop strong relationships with assigned customers and serving as a trusted advisor to key influencers and/or decisions makers. Maintain high customer retention and recurring revenue retention rates.

Upselling 19

Upselling Consulting Consulting B2B 19

ChurnZero

MARCH 3, 2020

While the majority of the attendee base are CEOs and C-level Marketing and Sales roles, Customer Success professionals make up 10% of the audience, and they have a track of sessions dedicated to the practice. ChurnZero is excited to participate and have our Chief Customer Officer, Abby Hammer added to the speaker’s lineup.

SaaS 72

SaaS Chief Customer Officer Best practices B2B 72

SmartKarrot

MARCH 8, 2022

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Her diverse yet unique skills include customer life cycle optimization from pre-sales. Amarachi Ogueji. Anita Toth. Annette Franz. Annette Franz is the Founder and CEO of CX Journey Inc.

Chief Customer Officer 21

Chief Customer Officer Coaching Customer centricity SaaS 21

Amity

JULY 13, 2016

He writes for entrepreneurs and startups on topics such as viral marketing, SaaS metrics, building a sales and marketing machine, techniques for lowering the cost of customer acquisition, etc. Glide Consulting - Glide helps VC-Funded startups and F100 companies optimize, leverage and accelerate their Customer Success teams.

SaaS 48

SaaS Best practices industry standards Consulting 48

Amity

JULY 13, 2016

He writes for entrepreneurs and startups on topics such as viral marketing, SaaS metrics, building a sales and marketing machine, techniques for lowering the cost of customer acquisition, etc. Glide Consulting - Glide helps VC-Funded startups and F100 companies optimize, leverage and accelerate their Customer Success teams.

SaaS 48

SaaS Best practices industry standards Consulting 48

Amity

JULY 13, 2016

He writes for entrepreneurs and startups on topics such as viral marketing, SaaS metrics, building a sales and marketing machine, techniques for lowering the cost of customer acquisition, etc. Glide Consulting - Glide helps VC-Funded startups and F100 companies optimize, leverage and accelerate their Customer Success teams.

SaaS 48

SaaS Best practices industry standards Consulting 48

Amity

JULY 13, 2016

He writes for entrepreneurs and startups on topics such as viral marketing, SaaS metrics, building a sales and marketing machine, techniques for lowering the cost of customer acquisition, etc. Glide Consulting - Glide helps VC-Funded startups and F100 companies optimize, leverage and accelerate their Customer Success teams.

SaaS 48

SaaS Best practices industry standards Consulting 48

SmartKarrot

JANUARY 5, 2021

Without further ado, here is presenting to you our Top 50 Customer Success Influencers for 2021. Proclaimed as the Customer Success growth expert, consultant, and thought leader, Lincoln is a customer-centric growth mastermind. Additionally, he serves as the Chief Customer Officer at Higher Logic. Lincoln Murphy.

Chief Customer Officer 21

Chief Customer Officer SaaS B2B Consulting 21

SmartKarrot

JANUARY 5, 2022

Recognized as one of the most respected business outcomes and Customer Success experts globally, Rick has been helping individuals and companies maximize business value for over 25 years. His company Practical CSM Academy provides global customer success management consulting, training and certification services. Andrew Marks.

Chief Customer Officer 23

Chief Customer Officer Coaching SaaS B2B 23

ChurnZero

JULY 9, 2020

But if you’re like most companies, when it comes to attracting your customers, the only thing your marketing’s dropping is the ball. Sure, you won customers over to get the initial purchase, but what about your post-sale courting? Just look at B2B bemouths like Salesforce, Moz, and HubSpot.

SaaS 64

SaaS Marketing Upselling Chief Customer Officer 64

Education Services Group

JULY 10, 2019

In order for a business to have longevity, it must ensure that all parties involved are driving towards enriching the customer experience. Moreover, it’s traditionally based on product sales, rather than services. So in today’s SaaS-dominated B2B landscape, channel relationships are in need of an update. 400 miles away?

Journey mapping 40

Journey mapping Customer centricity SaaS Sales 40