ShepHyken

NOVEMBER 2, 2021

Customer Experience Is Science. Creating Proactive Customer Experiences. They discuss how companies can use customer science to provide positive and memorable customer experiences. Or, to show you articles and videos of how you can maximize the use of something you purchased from them.

Journey mapping 181

Journey mapping Consulting Consulting Customer Experience 181

GetFeedback

JANUARY 12, 2020

About eight out of ten business leaders say they want to “improve” the customer experience (CX) to be more competitive. In CustomerThink’s recent study of 200+ CX initiatives, 74% agreed: “By 2020, customer experience will overtake price and product as the key brand differentiator.”. Customer touchpoints vs. journeys.

Journey mapping 88

Journey mapping Airlines Feedback Customer Experience 88

Beyond Philosophy

OCTOBER 15, 2022

This week, we dive a little deeper on this concept, and explore how emotions affect the insights we get from Customer Science. If you’d like to read a bit more from Zhecho on emotional attachment being a key factor in customer-drive growth check out this article here. Key Ideas to Improve your Customer Experience.

Journey mapping 195

Journey mapping Customer emotions Consulting Consulting 195

CCNG

MAY 10, 2023

Bad customer service is our new normal? In the latest “National Customer Rage Survey” conducted by the Customer Care Measurement and Consulting organization, a whopping 74% of consumers said they had experienced a product or service problem in the past year, up from 66% in 2020. No consultants. So, there it is.

Customer Service 195

Customer Service CCNG Journey mapping Consulting 195

Beyond Philosophy

OCTOBER 5, 2017

The emotional side of the Customer Experience (CX) is often ignored, which is a big mistake in today’s competitive business environment. When you cultivate customers’ positive emotions, it improves your CX outcomes and serves as an enormous competitive differentiator. Customers have emotions and your experience produces them.

Journey mapping 358

Journey mapping Banking Customer emotions Customer centricity 358

Beyond Philosophy

FEBRUARY 15, 2016

It’s a fair question and one I might not have been able to answer before I read this article on how to engage your Customer’s Reptilian Brain. Appealing to the innate need to avoid pain has enormous implications for the remainder of your Customer Experience as well. Emotions play a large part of the Customer Experience.

Journey mapping 281

Journey mapping Consulting Consulting Advertising 281

Steve DiGioia

SEPTEMBER 16, 2016

Guest post by Ben Motteram This original article was written by Steve DiGioia. Today’s guest post is by Ben Motteram , the Principal at CXpert, a customer experience consulting company. Ben has over 20 years’ experience in customer service, and is a recognized CX thought leader. Thanks Ben! About the Author.

Real estate 257

Real estate Customer Experience Journey mapping Employee engagement 257

ShepHyken

MARCH 12, 2021

This week we feature an article from Rohan Malkotia , Digital Marketing Executive at Servetel. A study by McKinsey Consulting in April 2020 indicated that digitally-enabled sales interactions were at least twice more important during the pandemic than they were in the pre-COVID-19 era. The pandemic has brought everyone back to basics.

B2B 367

B2B Journey mapping B2C Telecommunications 367

COPC

OCTOBER 26, 2023

AI is advancing rapidly and will have a revolutionary impact on customer experience. The potential of AI to enhance customer engagement, streamline operations, and foster efficiency is undeniable. This article explores the inner workings of AI assistants, showcasing their ability to provide direct answers to customer inquiries.

Technology 77

Technology Customer Experience APIs Consulting 77

Lumoa

APRIL 28, 2024

Every interaction with your business has the power to build or damage the relationship with your customer – and can directly impact your revenue. 78% of customers have backed out of a purchase due to a poor customer experience (CX). That’s where customer experience platforms come in.

Feedback 83

Feedback Consulting Consulting Enterprise 83

Customer Guru

AUGUST 21, 2018

Continuing with our list (in alphabetical order) of customer experience (CX) influencers (experts, consultants, and authors), we are sharing a few names of leaders leaders that every CX enthusiast must follow and take inspiration from. John is an “Ex-Disney Guy” and Customer Experience Coach.

Customer Experience 115

Customer Experience Journey mapping Consulting Consulting 115

Beyond Philosophy

NOVEMBER 15, 2017

I have led hundreds of successful Customer Experience (CX) program successes. Organizations fail to improve their CX when they lack customer-centricity. Customer-centricity requires you to put the Customer at the center of everything you do. Where does your experience stop? How is Your Organization Focused?

Customer centricity 315

Customer centricity Journey mapping Consulting Consulting 315

Beyond Philosophy

SEPTEMBER 25, 2017

Journey analytics seeks to improve customer experience by collecting data at each point on a customer’s journey and mapping customers’ paths – whether they lead to a purchase or not. And linking data points throughout a journey is a step in the right direction. It’s All About Feelings.

Big data 284

Big data Journey mapping Consulting Consulting 284

Beyond Philosophy

JANUARY 11, 2017

I discuss this in depth in my recent book, The Intuitive Customer: 7 imperatives for moving your Customer Experience to the next level , co-authored with Prof. You might also enjoy these articles: Yikes! Ryan Hamilton of Emory University. But I don’t expect big changes from the major rental car companies anytime soon.

Journey mapping 306

Journey mapping Consulting Consulting Customer Experience 306

Global Response

MARCH 18, 2022

How to improve the customer experience in your call center. When it comes to customer service, quality is the name of the game. Did you know that 70% of customers will spend more money with a company if they have a good customer experience? Here’s 6 ways to improve customer service in a call center.

Call Center 71

Call Center Customer Experience Abandon rate Average Handle Time 71

NobelBiz

OCTOBER 24, 2023

Both the customer experience map and the journey map are essential tools for businesses aiming to understand and improve the interactions their customers have with their brand. While they often are used interchangeably, these maps serve distinct purposes, have unique elements, and offer varying insights.

Journey mapping 104

Journey mapping Customer Experience Interactive Voice Response Contact Center 104

Beyond Philosophy

APRIL 15, 2015

Seventeen years after the prophetic Pine & Gilmore book and HBR article “ Welcome to the Experience Economy ” published, we see their concepts gaining momentum. In the past, companies embracing the concept were the exception; now embracing the Experience Economy is the rule. It’s not just a cafe, it’s an experience!

Journey mapping 310

Journey mapping Consulting Consulting Airlines 310

ClearAction

DECEMBER 31, 2016

2017 Customer Experience Resolutions Lynn Hunsaker. What’s new in 2017 customer experience management? Customer Journey Mapping — resolve to drive collaboration. For each journey phase/step, identify consequences to customers when things go right or wrong.

Customer Experience 81

Customer Experience Journey mapping Consulting Consulting 81

Lumoa

DECEMBER 18, 2017

The topic of customer experience has been trending throughout this year. More and more companies put a customer at the centre of their business operations. Customer experience and engagement are already changing the way businesses work covering larger and larger industries. Did you like the article?

Analytics 109

Analytics Customer Experience Journey mapping Automotive 109

Beyond Philosophy

FEBRUARY 28, 2016

Whether consumers articulate it or not, or whether it gets measured or not, emotions have become core to experience response and future consumer decisions. In this post, we’ll address what this, prospectively, means to service groups in better understanding how to optimize this component of the customer journey.

Journey mapping 150

Journey mapping Customer centricity Consulting Consulting 150

Beyond Philosophy

MAY 9, 2016

I was thinking about this research in the context of our behavioral journey mapping , where we identify customer touchpoints and assess customers’ emotional reactions at each one. In our work with clients, we have found that customers make value judgments similar to those identified by the recycling researchers.

Sales 279

Sales Journey mapping Customer emotions Consulting 279

Beyond Philosophy

MARCH 1, 2017

Customers are not rational at all! After helping hundreds of clients assess their customer experience through tools such as customer mirrors and behavioral journey mapping , I know that emotions drive over half of a customer’s experience. Revolutionary Thinking on Customer Loyalty.

Journey mapping 288

Journey mapping Customer emotions Consulting Consulting 288

ClearAction

DECEMBER 31, 2017

What is Customer Experience Strategy? Is “customer experience strategy” like the Wheel of Fortune spinner? As such, for instance, it’s a misnomer to claim that digital marketing is customer experience strategy. It spans the end-to-end customer life cycle. Lynn Hunsaker.

Customer Experience 79

Customer Experience Journey mapping CRM Customer centricity 79

ClearAction

OCTOBER 21, 2017

Customer Experience Management Prevents Process Silos Lynn Hunsaker. Customer journey mapping is an eye-opener about process gaps — especially when it spans the end-to-end customer life cycle. It’s the job of customer experience management to drive smooth journeys and maximize value across the life cycle.

Customer Experience 67

Customer Experience Management Journey mapping Engineering 67

Nicereply

MARCH 23, 2021

Customer Service Experts, Writers, Consultants, and Influencers. Mathew Patterson – Customer Service Evangelist at HelpScout. Blake Morgan – Influencer, Customer Experience Consultant and all around smart lady, Blake’s been sharing her knowledge as a Forbes contributor for years, host of The Modern Customer Podcast.

Chief Customer Officer 141

Chief Customer Officer Customer Service Consulting Consulting 141

ijgolding

OCTOBER 28, 2015

Customer journey mapping and touchpoint analysis. Whilst process improvement is pretty well understood by many, Customer Experience Design is a skill set that has been less commonly deployed in organisations around the world. Process improvement methodologies and discipline. Prototyping new prescription desks.

Customer Experience 127

Customer Experience Banking Journey mapping Education 127

CSM Magazine

DECEMBER 28, 2021

takes an in-depth look at how leaders can improve employee engagement to drive a better customer experience and achieve greater customer loyalty. You know the old adage, “happy employees = happy customers.” This article will establish the foundation for: What employee engagement is and what it is not.

Employee engagement 59

Employee engagement Customer Experience Coaching Brand ambassadors 59

CSM Magazine

FEBRUARY 8, 2022

We might already be a month into 2022, but there’s still time to consider what we should be focusing on over the next year with regards to improving the customer experience. A customer-centric approach to collaboration. Inge De Bleecker is CX/UX Consultant to Applause. About the Author.

Customer Experience 52

Customer Experience Customer centricity Journey mapping Consulting 52

ClearAction

DECEMBER 31, 2017

What is Customer Experience Value Creation? Customer experience value is seldom quantified from the customer’s viewpoint. We explore it through customer journey mapping, customer advisory boards, surveys, user experience testing, and so forth. Customers hold the purse strings.

Customer Experience 73

Customer Experience Journey mapping Airlines Construction 73

ClearAction

SEPTEMBER 16, 2016

10 Silos Impact Customer Experience Lynn Hunsaker. This might be the highest-ROI effort of your customer experience council, chief customer officer, chief operating officer — or better yet, every employee. And the pain of business silos is well-known to everyone, whether employee or customer.

Customer Experience 106

Customer Experience Chief Customer Officer Surveys Journey mapping 106

ClearAction

JUNE 29, 2023

in US customer experience is the lowest level now since 2006: are you rising above this trend? No industry has ever ranked in the good nor excellent category in a major CX index: will yours be the first? Customers fund salaries, budgets, and profits — what on earth is a higher priority than that?

Journey mapping 62

Journey mapping Consulting Consulting Finance 62

ClearAction

NOVEMBER 18, 2017

8 Customer Experience Metric Silos Mask Momentum Lynn Hunsaker. Metrics selection can be the most pivotal decision you make in your customer experience management strategy. That’s why customer experience metric silos mask momentum as either an understatement or an overstatement of reality.

Metrics 67

Metrics Customer Experience Journey mapping Customer Care 67

Answer Dash

SEPTEMBER 14, 2019

(This articles was originally published at CustomerBliss - republished here by the consent of the author) Imagine a baby boomer, a Gen X’er, a Millennial, and a Gen Z’er walk into a bar. And if you were to ask them about their experience afterward, how would they answer? Sounds like the start of a joke, right? But think about it.

Chief Customer Officer 52

Chief Customer Officer Customer Experience Journey mapping Customer centricity 52

Beyond Philosophy

OCTOBER 21, 2021

We know from industry research and personal experience that despite all the attention on it, Customer Experience is either stagnating or not getting the results CEO’s desire. I am also disappointed in the frequency of bad experiences I have had lately, despite the focus on Customer Experience.

Chief Customer Officer 195

Chief Customer Officer Contact Center CRM Call Center 195

ClearAction

NOVEMBER 14, 2017

Customer Experience ROI Opportunities on B2B Touchpoints Lynn Hunsaker. Are you accelerating repurchases through your customer experience touch-points with industrial customers? 4 Steps to Customer Experience ROI. Capture customers’ informal post-purchase comments. Why wait to conduct a survey?

B2B 59

B2B Customer Experience Journey mapping Engineering 59

ClearAction

NOVEMBER 2, 2017

Customer Experience Handoff Silos are the Heart of Success Lynn Hunsaker. One of the most profound discoveries from customer experience journey mapping is interdependencies across data, systems, channels, processes and people. Customers experience our companies horizontally.

Customer Experience 63

Customer Experience Customer centricity Employee engagement Journey mapping 63

ClearAction

NOVEMBER 7, 2017

scientific specifications, and downstream customer concerns, as explained in the recent article: Business-to-Business Customer Experience: What’s It Like? Integrating data is one of the big challenges for customer experience management. Poor customer experience means reality did not match expectations.

B2B 109

B2B Journey mapping Accountability Best practices 109