bold360 Blog

NOVEMBER 6, 2018

Like many companies today, the majority of your customer lifecycle marketing budget is probably focused on acquisition, so you have the resources you need during this getting-to-know-you phase. This is bad news, because acquiring a new customer costs, at a minimum, 5x more than the cost of retaining an existing one.

Upselling 209

Upselling B2C Customer retention Marketing 209

ClientSuccess

JUNE 19, 2019

Adding credibility to this statement is a research study by Invesp Consulting which suggests: Existing customers are 50% more likely to try new products and spend 31% more than new users! Increasing customer retention by 5% can increase profits by 25-95%. Webinars and Live Demos: The Secret to Leveling Up the Customer Game.

Customer retention 73

Customer retention B2C Entertainment Consulting 73

ShepHyken

JULY 13, 2018

This week we feature an article by Christa Heibel about how investing in a personalized customer experience can create life-long customers in the B2B space. – Shep Hyken. If you’ve been habituated to think that the customer experience (CX) is strictly for B2C (business serving customers) verticals, you’re not alone.

B2C 38

B2C Customer Experience B2B Journey mapping 38

ShepHyken

JANUARY 16, 2017

5 Stages to Building Customer Loyalty by Melissa Gonzalez. IBM) As a digital marketer, it’s important to remember that a long-lasting customer relationship takes time and trust; and trust takes a lifetime to build and a second to break. My Comment: Customer loyalty doesn’t happen immediately.

Customer Service 219

Customer Service Customer retention B2C Contact Center 219

Beyond Philosophy

AUGUST 30, 2016

When Customer Retention, my first book on customer behavior was published, now over 20 years ago, one of the strongest reactions voiced was my contention, and the proof offered, that satisfaction and retention were fundamentally different concepts, and that they required different measurement protocols.

B2C 150

B2C B2B Customer advocacy Consulting 150

Dialer 360

NOVEMBER 2, 2020

Ringless Voicemail is an innovative method of marketing that cumulatively facilitates the real estate business. It allows you to approach your customer regarding real estate business through their voicemail inbox. Importantly, it a result-oriented method to approach your customers without disturbance. B2B And B2C Marketing.

Real estate 49

Real estate Marketing Advertising B2C 49

The Northridge Group

JUNE 2, 2023

Providing excellent customer experiences (CXs) is important for both business-to-customer (B2C) and business-to-business (B2B) contact centers. The stakes are usually higher with B2B customers. Dealing with providers is essentially a B2B function while dealing with members is B2C. It allows time for preparation.

B2B 67

B2B B2C Contact Center contact center associations 67

Influitive

OCTOBER 30, 2015

With the martech universe expanding rapidly , many marketers are beginning to fear that an overwhelming amount of technology and automation is causing them to lose touch with their customers—at a time when engagement is more important than ever. Focus on customer interaction. Become a valuable storyteller.

Marketing 79

Marketing B2B B2C Upselling 79

aircall

SEPTEMBER 11, 2017

These customer support statistics tell that revenue-related story. Poor Customer Support Stalls Growth. Nothing scares away future revenue quite like a reputation for subpar customer service. 66% of B2B customers and 52% of B2C customers have stopped buying from a company following a bad service interaction.

Customer Support 115

Customer Support B2C Upselling B2B 115

Skybridge

MARCH 4, 2021

Many brands have risen to the past year’s market challenges with admirable agility. By pivoting wisely and adapting swiftly to customers’ changing priorities, these companies have done better than just weathering the storm. So, why invest in customer service and CX? Senior Vice President, Sales and Marketing.

Customer Care 52

Customer Care B2C B2B Customer retention 52

ShepHyken

APRIL 20, 2020

Louis) In business, simple loyalty programs can strongly increase customer retention, Washington University in St. My Comment: I’ve always said that many loyalty programs are often marketing programs, where repeat purchases earn points or free merchandise. Louis researchers have found. And when the U.S.

Customer Service 162

Customer Service Consulting Consulting B2C 162

CSM Magazine

JUNE 16, 2023

Naturally, any such consumer loyalty can be fickle if things change, or new competitors enter the market, but one thing that often arises is the customer service provided. Indeed, it can, at least for some, alter the way a customer sees a company, but is it really a make-or-break issue more than anything else?

Customer Service 52

Customer Service B2C Customer retention Healthcare 52

TeamSupport

OCTOBER 8, 2020

We conclude this series with Part 3, where Eric offers insight into the competitive market and what makes TeamSupport different. CIO Review: There are a number of companies out there that are vying for the top position in the B2B customer support software industry. What are the strategies employed by TeamSupport?

B2C 59

B2C B2B Enterprise CRM 59

Anexa BPO

MARCH 18, 2022

For example, although the wholesale industry – which was negatively impacted by the rise of B2C e-commerce – had big job losses, other industries did undergo impressive growth and actually expanded their workforce. In addition, services industries are increasing their market share, and are looking to add jobs.

Business Process Outsourcing 52

Business Process Outsourcing outsourcing B2C Customer retention 52

Totango

JULY 13, 2021

Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. Tell people about your business, get them in the store, sell them things, then look for more customers. Businesses need a new strategy for customer success growth.

Customer centricity 100

Customer centricity B2C Enterprise Upselling 100

delighted

MARCH 24, 2020

Staffing requirements get evaluated, product roadmaps further prioritized, tools cut, and marketing spend trimmed. However, there is one area that absolutely should not be compromised: the customer experience. The urgency to listen, respond, and care for your customers intensifies.

Customer retention 42

Customer retention Customer Experience Real estate Feedback 42

CSM Magazine

JULY 22, 2021

Richardson’s definition, while revolutionary for its day, has become commonplace in today’s customer-centric world and has made the move from residing purely on the side of B2C to encompassing the B2B sphere too. Gone are the days of static one-sided advertising that speaks at the customer. Growing Customer Retention.

Advertising 98

Advertising SaaS B2C Engineering 98

Nicereply

MAY 14, 2019

Strong communities form an important part of customer retention strategy, because they keep customers coming back for more. Customers feel like the relationship is a give and take situation – and this relationship continues even beyond the initial sale. What is community marketing? Communities are powerful.

Sales 76

Sales B2C B2B Customer retention 76

Quality Contact Solutions

MARCH 24, 2022

For example, if your insurance agency plans a marketing campaign and anticipates a high volume of inquiries, the outsourcer can accommodate the increase in volume, and then decrease staffing accordingly. Current customer outreach. Nothing says “you don’t matter to me” more than ignoring a customer for a whole year.

Telemarketing 52

Telemarketing outsourcing Advertising Call Center 52

Totango

JUNE 4, 2021

The most basic way to do this is to address customers by name, a technique familiar with email marketing. However, today’s technology allows you to go much further with personalization by incorporating data about your customer’s profile and behavior. Rewards will differ from B2B to B2C customers.

B2C 62

B2C Upselling Journey mapping B2B 62

JustCall

APRIL 5, 2023

The need for customer success management is fairly new and fast becoming pertinent. With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. Traditional customer support models will not cut it.

Management 52

Management CRM Analytics Customer retention 52

CSM Magazine

NOVEMBER 11, 2020

The report identifies five transformative trends that will become mainstay in 2021, as more companies turn to conversational support to efficiently manage high conversation volume and exceed customer expectations. The report is based on a survey of nearly 600 customer support leaders from B2B and B2C organizations. Methodology.

Customer Support 52

Customer Support B2C Chatbots B2B 52

SmartKarrot

MAY 7, 2020

Ever since the boom of the SaaS industry, customer retention has become the top-most priority for business owners as they realized the immense benefits of it. Customer retention specialist is the new breed of professionals who are being specifically brought on board to tap on the opportunities that lie behind customer retention.

Customer retention 10

Customer retention SaaS B2C B2B 10

JivoChat

AUGUST 10, 2021

As we head into the back half of 2021 and 2022 looms ahead, you’ll see that digital commerce is being pushed to the forefront for both B2B and B2C consumers. Digital commerce examples also include things like: Marketing online products and brands to encourage sales. The digital commerce landscape is constantly evolving.

Customer retention 52

Customer retention B2C Chatbots Self service 52

ProProfs Blog

MAY 6, 2020

We’ve divided these statistics into the following 19 categories: Customer Experience Training Success Statistics. Good Customer Experience Statistics. Negative Customer Experience Statistics. Importance of Customer Experience Statistics. Improving Customer Experience Statistics. B2B Customer Experience Statistics.

Customer Experience 99

Customer Experience B2B B2C Sales 99

PeopleMetrics

FEBRUARY 25, 2022

Customer experience (CX) has become an essential cornerstone of modern business strategy. It helps you improve customer retention rates, efficiently focus on your highest-impact customers, and continually improve your services. But what is customer experience? How is CX different from market research?

Customer Experience 71

Customer Experience Journey mapping Feedback Metrics 71

Freshcaller

AUGUST 21, 2018

In his book Marketing Metrics , Paul Farris defines customer satisfaction as ‘ the number of customers, or percentage of total customers, whose reported experience with a firm, its products, or its services exceeds specified satisfaction goals ’. What its own marketers promise.

B2C 40

B2C Customer retention B2B Metrics 40

ChurnZero

FEBRUARY 7, 2020

Report trends for Customer Success: 34% annual growth for Customer Success Managers (CSMs) in 2018. 72% of Customer Success roles are in the Software & IT industry with other top hiring industries including Internet, Marketing, and Finance. billion dollar market. Results reign supreme.

SaaS 64

SaaS Transportation B2C Customer retention 64

TMP Direct

SEPTEMBER 23, 2021

Investing in CX pays off with strong customer relationships, personalized digital solutions and innovative products or services. 56% of B2C companies have a dedicated CX team, with most formed in the last one to two years. Investing in CX improves long-term customer relationships, which reduces the cost of acquiring new customers.

Omni-channel support 52

Omni-channel support B2C Employee engagement Engineering 52

JustCall

DECEMBER 7, 2022

But most importantly, you can devise a winning sales strategy for your products, geographies, and market segments. This means how much potential revenue a customer can contribute for the time they remain a paying customer with the company. This makes it imperative to ramp up customer retention efforts. Freshsales.

Analytics 52

Analytics Sales CRM Metrics 52

Fonolo

MAY 10, 2018

This San Francisco-based company innovating in the field of messaging products (highly useful tools for those in sales, marketing, and customer support) hosts an incredibly valuable and engaging blog with content related to sales, product management, and customer support, direct from the minds of innovative industry experts.

Customer Experience 113

Customer Experience Chief Customer Officer B2C Contact Center 113

SmartKarrot

MARCH 2, 2022

One of the main reasons for this is that the market is already flooded with competitors, many of whom compete for customers’ already limited attention in both B2B and B2C environments. In this write-up, we have discussed the top 5 growth marketing strategies for SaaS products. Best practices for content marketing.

SaaS 12

SaaS Marketing Upselling Engineering 12

JivoChat

JULY 21, 2021

Why is customer relations important? For one, building customer relations saves money. It might cost fives times more to acquire a new customer than retain an existing client. This means that increasing customer retention by a mere 5% can result in profit increases of up to 95% , according to data from Small Business Trends.

Chatbots 52

Chatbots B2C CRM Customer retention 52

Customer Guru

AUGUST 21, 2018

DiJulius is a best-selling author of three books, a renowned keynote speaker, and an international customer experience consultant. She has published the training e-manual “Five Steps To The More Loyal Customers” and has had numerous articles published and products produced on customer retention, satisfaction, and loyalty.

Customer Experience 115

Customer Experience Journey mapping Consulting Consulting 115

SmartKarrot

JUNE 29, 2020

And, if you want to target one such potential customer, would your marketing strategy be the same as that for others? Hence, account based marketing is one such strategy that caters to this need specifically. When you are in the world of B2B marketing, your marketing strategies have a different approach.

Accountability 10

Accountability Marketing B2B B2C 10

SmartKarrot

MARCH 15, 2022

The right process is to hire a growth marketer or VP of sales. Product-led growth Sales-led growth Marketing-led growth Customer-led growth. Best for: The PLG approach is best suited for B2B and B2C companies that are product-based. This will help you reduce marketing and sales costs while leveraging product for growth.

Sales 10

Sales Marketing SaaS Customer retention 10

Dialer 360

NOVEMBER 11, 2020

In the 21 st century, there is too much competition in the call center market. The market scale is up to $400 billion. Above all, 41% of companies lose their potential customer because of low or inappropriate customer services. Consequently, it’s a billion-dollar market with a lot of potential and growth.

Call Center 49

Call Center Advertising B2C voip 49