ShepHyken

AUGUST 1, 2022

Each week I read many customer service and customer experience articles from various resources. Customer Service Teams Are a Brand’s Best Ambassadors by Patti Crume. They can even be someone’s first real impression, eclipsing marketing materials. Want to “deliver delight” to your customers? Can you deliver?

Brand ambassadors 177

Brand ambassadors B2C Customer Service B2B 177

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 108

B2B Customer Experience B2C SaaS 108

Beyond Philosophy

FEBRUARY 16, 2015

I’m grateful to my colleague, Richard Vanderveer, for making readers of his blog aware of an insightful report – Return on Word of Mouth, or WOM/ROI – recently issued by the Word of Mouth Marketing Association (WOMMA). What is the optimal role of online and offline WOM marketing? How does WOM amplify and cascade marketing initiatives?

Marketing 398

Marketing Advertising B2C Customer advocacy 398

ShepHyken

MARCH 12, 2021

This week we feature an article from Rohan Malkotia , Digital Marketing Executive at Servetel. He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well.

B2B 373

B2B Journey mapping B2C Telecommunications 373

ShepHyken

SEPTEMBER 15, 2020

Understanding Customers’ Values in a Digital Age. How AI and Human Partnership Can Create a Better Customer Experience. They discuss how automation can eliminate friction and create a better buying and selling experience for customers in a new digital age. In B2B buying, the stakes are incredibly high.

B2C 313

B2C B2B Self service Sales 313

Infinity

APRIL 27, 2022

Recently, our VP of Marketing, Hannah Delaney, spent some time talking to Press Gazette’s Marketing Maestro about how marketers can engage with customers to improve campaign performance and boost the customer experience. Secondly, I think marketers need to stop viewing social as a broadcast channel.

Marketing 96

Marketing B2C B2B SaaS 96

Cincom

APRIL 12, 2021

The one similarity that can be found between a majority of those digital lean definitions and the major concept of selling, the most important piece for any B2B or B2C business, is the customer. Let’s take a look at three ways digital lean concepts can help the customer, and because they help the customer, they help sales.

Sales 52

Sales Technology B2C Customer Experience 52

Lumoa

MAY 5, 2022

Most people understand the importance of creating great customer experiences —nevertheless, many struggle with the complexity of working holistically and long-term with a Customer Experience strategy. Customer Experience (CX) is far more than traditional customer service and marketing.

Customer Experience 110

Customer Experience Consulting Consulting B2C 110

ShepHyken

SEPTEMBER 10, 2023

Each week, I read many customer service and customer experience articles from various resources. For some small brands, a viral moment can be game-changing for putting their brand on the map, and for larger retailers, it can draw attention to a new product line to significantly boost sales. Here’s how. must practice.

Customer Service 204

Customer Service B2C Customer retention B2B 204

Call Center Weekly

APRIL 15, 2019

TO ENCOURAGE PEOPLE, ESPECIALLY WOMEN, TO BUILD THEIR SKILLS AND FOCUS ON A CAREER IN THE CUSTOMER EXPERIENCE FIELD. Voxpro interviewed five women leaders who talk about the need for females in high-level customer-focused roles. I’M WRITING THIS ARTICLE FOR TWO REASONS: 1. CX is not a fad.

Customer Experience 127

Customer Experience Employee engagement B2C Education 127

ShepHyken

JUNE 7, 2021

Each week I read a number of customer service and customer experience articles from various resources. Customer Interviews for CX: How to Conduct Interviews & How They Can Make a Difference by Jeannie Walters. Experience Investigators) Customer interviews can highlight issues in emotional ways.

Customer Service 338

Customer Service Customer centricity Government Upselling 338

ShepHyken

MAY 28, 2023

Each week, I read many customer service and customer experience articles from various resources. Publicly held companies that deliver the best customer service and/or are more convenient outperform the stock market, often by a significant margin. Here are my top five picks from last week.

Customer Service 163

Customer Service Customer centricity B2C Government 163

ShepHyken

JULY 13, 2018

This week we feature an article by Christa Heibel about how investing in a personalized customer experience can create life-long customers in the B2B space. – Shep Hyken. If you’ve been habituated to think that the customer experience (CX) is strictly for B2C (business serving customers) verticals, you’re not alone.

B2C 38

B2C Customer Experience B2B Journey mapping 38

ProProfs Blog

MAY 6, 2020

That’s why your business needs to work towards building a customer experience that: Encourages customers to become loyal to your brand . Prompts them to share their awesome experience with your brand on public platforms. Helps you bring in new customers via word-of-mouth publicity. Future of Customer Experience.

Customer Experience 99

Customer Experience B2B B2C Sales 99

Answer Dash

OCTOBER 15, 2018

Our team at BrightTALK recently had a chance to interview a number of marketing professionals and get their thoughts and predictions about some of the key trends in B2B marketing. Now more than ever, marketers have a variety of new and traditional options in their toolboxes.

B2B 76

B2B Marketing Customer Experience Benchmark 76

Kayako

JULY 30, 2018

Content Marketing Ideas for Incredible Customer Experiences. After years of building customer success teams and programs, it seemed natural to take on my next challenge – build a global customer advocacy strategy. If not, what’s holding you back from these powerful opportunities to engage with your customers?

Marketing 50

Marketing Customer Experience Customer centricity B2C 50

JustCall

NOVEMBER 24, 2022

B2B sales strategy has come a long way from the time of networking at trade events or rattling off pitches while cold calling. Read on to know all about devising a killer B2B sales strategy. What Has Changed With B2B Digital Sales? Information could be that fine line between a successful sale and a missed opportunity.

B2B 52

B2B Sales B2C SaaS 52

Hello Customer

APRIL 5, 2023

Be it because of slow webshops, complex sign-up processes, or endless communication loops with customer service, no matter how many hoops you jump through, you just can’t get things done. Today customers expect to have easy and seamless experiences with brands. Is your customer experience really effortless?

Customer Experience 52

Customer Experience Journey mapping Metrics Feedback 52

JustCall

NOVEMBER 24, 2022

Do you know that many sales reps don’t like to follow imposed instructions, and 2/3rds of all salespeople don’t follow a s ales process ? A B2C or B2B s ales process is never boring. A B2C or B2B s ales process is never boring. Despite everything, you need a formal sales process to complete sales faster.

Sales 52

Sales B2B Surveys CRM 52

JustCall

NOVEMBER 16, 2022

Are your sales and customer service teams constantly juggling between tabs? Is your CX team looking to drive contextual conversations for your customers? Before we look at how the Zoho CRM integration can benefit your business, let’s understand why delivering a personalized experience is the name of the game today.

CRM 52

CRM Sales Call Logging Analytics 52

Callminer

MAY 11, 2020

Ultimately, disgruntled employees can even have a negative impact on the customer experience , as unhappy employees are less likely to go the extra mile to ensure that your customers are satisfied. Meet Our Panel of Customer Service & Customer Experience Managers: Anh Trinh. Paige Arnof-Fenn.

Management 273

Management Customer Experience Customer Service Coaching 273

ShepHyken

FEBRUARY 22, 2019

My obsession for Customer Experience (CX) started when I received a package in the mail on a random afternoon. I was not anticipating the delivery of a large box with a label that said, “ To Stacy, From Stacy.” Then again, Trader Joe’s returns policy is so good that customers would never regret purchasing anything from the store.

B2C 276

B2C B2B Customer centricity Employee engagement 276

Customer Guru

AUGUST 8, 2018

Customer experience (CX) is the relationship of a customer with a business at all touchpoints during the period of the customer journey. It is widely said that customer experience is the next battleground for organizations. Adam is a globally recognized expert on customer experience.

Customer Experience 130

Customer Experience Chief Customer Officer Consulting Consulting 130

Nicereply

MAY 14, 2019

Let’s contrast a community strategy against traditional sales tactics. Sales are vitally necessary for your business, but unfortunately not always enthusiastically welcomed by your potential customers. A big reason why customers can feel hostile to sales tactics is because they don’t think they are getting enough in return.

Sales 76

Sales B2C B2B Customer retention 76

ShepHyken

FEBRUARY 25, 2019

Each week I read a number of customer service and customer experience articles from various resources. 3 Lessons From a Customer Service Failure by Jill Schiefelbein. Every interaction is a chance for your employees to communicate the experience that your brand provides. Here are my top five picks from last week.

Customer Service 222

Customer Service B2B B2C Consulting 222

Customer Guru

AUGUST 21, 2018

Continuing with our list (in alphabetical order) of customer experience (CX) influencers (experts, consultants, and authors), we are sharing a few names of leaders leaders that every CX enthusiast must follow and take inspiration from. John is an “Ex-Disney Guy” and Customer Experience Coach.

Customer Experience 115

Customer Experience Journey mapping Consulting Consulting 115

Natalie Petouhof

JANUARY 12, 2022

“You have two assets without which you cannot have a business – customers and employees,” said Natalie Petouhoff. Yet they’re not on the balance sheet and we don’t design experiences to maximize their potential.”. The post How to bring empathy to your customer experience strategy appeared first on Dr Natalie News.

Customer Experience 52

Customer Experience B2B B2C Benchmark 52

Fonolo

MAY 10, 2018

For trusted, richly informative, and dynamic articles on customer experience tips and trends, we strongly suggest you turn your attention towards these trusted bloggers nay, industry leaders. This fabulous bunch will enrich the lives and careers of customer experience professionals, all through the power of their wisely written words.

Customer Experience 113

Customer Experience Chief Customer Officer B2C Contact Center 113

C3Centricity

DECEMBER 1, 2020

Earlier this year I wrote about the impact of AI and ML on digital marketing. The article is called “ AI and ML are Taking Digital Marketing to the Next Level.” ” In it, I compared the positive and negative implications of technology for customers and companies alike. Smart Marketing is Responsible Marketing.

Marketing 71

Marketing Big data Customer centricity B2C 71

Vonage

OCTOBER 12, 2015

As such, this article, although it focuses on sales tactics, actually falls under the heading of customer service. It is more about the way you engage your customers and how you make them feel comfortable about doing business with you now and in the future. Related Posts Start-up sales advice from three sales champions.

Sales 102

Sales Customer Service Upselling B2C 102

The Northridge Group

JUNE 2, 2023

How well-executed outbound customer contacts can deliver excellent CXs. Providing excellent customer experiences (CXs) is important for both business-to-customer (B2C) and business-to-business (B2B) contact centers. The stakes are usually higher with B2B customers. However, there are some clear distinctions.

B2B 67

B2B B2C Contact Center contact center associations 67

Lumoa

FEBRUARY 6, 2018

The future of customer experience is decided. We asked 15 experts with world reputation in Customer experience the same question and the results might surprise you. Every each of them answered the following questions: How do you see the future of customer experience? Probably not.

Customer Experience 129

Customer Experience Customer centricity Education Consulting 129

ShepHyken

APRIL 20, 2020

Each week I read a number of customer service and customer experience articles from various resources. Loyalty programs boost businesses’ ability to keep customers by Jill Young Miller. Louis) In business, simple loyalty programs can strongly increase customer retention, Washington University in St.

Customer Service 163

Customer Service Consulting Consulting B2C 163

Influitive

OCTOBER 30, 2015

With the martech universe expanding rapidly , many marketers are beginning to fear that an overwhelming amount of technology and automation is causing them to lose touch with their customers—at a time when engagement is more important than ever. Focus on customer interaction. Become a valuable storyteller.

Marketing 79

Marketing B2B B2C Upselling 79

Beyond Philosophy

AUGUST 30, 2016

Word-of-mouth, however, is a double-edged sword; and customers’ negative communication, as much as praise, can have a damaging effect on other customers and non-customers, as well as the communicating customer. So, all of that said, is there a role for tangible quality, as measured by satisfaction, on customer behavior?

B2C 150

B2C B2B Customer advocacy Consulting 150

LiveChat

NOVEMBER 20, 2018

The rapid growth of the IoT is changing the marketing landscape as well. Many brands and marketers are reconsidering their strategies because of it. By incorporating the IoT, it is possible to not just improve sales but even enhance customer experience. But the IoT is not limited to the B2C segment.

Customer Experience 78

Customer Experience B2B Engineering Transportation 78

Spearline

JANUARY 27, 2022

The new customer experience Businesses depend heavily on telecommunications to engage with their customers. Rather, they are engaging with their customers online, and via telephone and contact center technologies. It is simply more satisfying and comfortable for the customer to engage in conversation with a person.

Management 98

Management Telecommunications B2C B2B 98