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Be Warned: You Can’t Rely On Big Data!

Beyond Philosophy

The concept of a customer’s journey is nothing new – we have been offering journey mapping in our customer experience consultancy for years. And linking data points throughout a journey is a step in the right direction. But I have a big problem with Big Data. Have you used Big Data in your business?

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BIG Mistake: Are You Seeing Things In Your Customers That Don’t Exist?

Beyond Philosophy

We see this kind of behavior in many different areas, including big data , pictures from Mars , and even your customer behavior analysis. 14:17 Colin shares why we evolved to seek patterns in data we receive about the world around us. The post BIG Mistake: Are You Seeing Things In Your Customers That Don’t Exist?

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Guest Post: The Relationship Between Cloud ERP and Big Data

Natalie Petouhof

Tweet There have been quite a few articles written on adopting cloud-based ERP, and whether the technology will be along the lines of its counterparts. Enterprise resource planning (ERP) within the cloud is the engine utilizing data produced on the plant floor to power manufacturers. ERP is now the connection of the cloud and Big Data.

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Case Study: Enhance Your CX With This Technology

Beyond Philosophy

It can sound a little creepy and Big Brother-ish, but this proactive approach is very important when it comes to building a great customer experience. If you liked this article, you might also find these intriguing: The Big Hole in Big Data. And that’s especially true in a highly competitive industry like tourism.

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Guess Who? They Know everything!

Beyond Philosophy

Seth Stephens-Davidowitz is an economist, data scientist and an author. His book, Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are , explores how big data reveals the biases we have and how we think. The Social-Desirability Bias. Are You a Liar?

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Amazon’s Latest Experiment – Will It Work?

Beyond Philosophy

One of the most important things we teach in our customer experience consultancy is that customers’ feelings and subconscious factors are the biggest influencers of customer behavior. If you liked this article, you might also enjoy these: Is a “Human Free” Experience the Future? Be Warned: You Can’t Rely on Big Data!

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The Best Natural Language Processing (NLP) Solutions Providers

CSM Magazine

In this article, we want to show you some of the world’s best NLP solution providers : Addepto. Addepto is one of the top data science and AI consulting companies operating in over 12 countries. It is the main innovation behind the engine that performs functions such as task prediction and dialog control.