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Complete guide about SaaS Content Marketing

JivoChat

Do you have a Software as Service (Saas) company and haven’t developed any marketing strategies yet? SaaS content marketing is an important part of conquering visibility and showing the importance of your service. . The importance of SaaS Content Marketing? What is Content Marketing?

SaaS 52
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QBR in SaaS: Is the traditional QBR dead?

Totango

Why Your QBR SaaS Model Needs an AI Makeover. Quarterly business reviews (QBRs)[LINK] have become a standard practice for software providers, but today’s QBR SaaS model is rapidly transforming. Here we’ll show you how to update your SaaS QBR strategy to keep up with the latest technology and best practices.

SaaS 98
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Q&A recap: crash course in Customer Success and SaaS metrics with Dave Kellogg

ChurnZero

With so many SaaS metrics floating around, and even more opinions on when and how to use them, it can be hard to know if you’re measuring what really matters. Leading SaaS expert, Dave Kellogg, and ChurnZero CEO, You Mon Tsang, sat down to answer all the questions you want to know about SaaS metrics like ARR, NRR, GRR, LTV, and CAC (i.e.,

SaaS 98
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Unlocking the Power of Ideal Customer Profiles (ICPs) in Sales

Balto

This means that when you’re creating your marketing campaigns or sales strategy, you’re putting the needs of those people at the forefront of your mind. For decades (or even centuries), marketers and salespeople only knew a single approach: be everything to everyone. That’s why Ideal Customer Profiles (ICPs) were developed.

Sales 52
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Sales Metrics to Track: Ultimate Guide

Voiptime

We are not now discussing any social or other functions of a business, because it doesn’t relate to the topic of this article - the fact remains that the main goal for every sales organization is to do as many sales as possible. So, there are numerous questions to answer in this case - what are sales key metrics?

Metrics 40
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Coronavirus Impact on SaaS Customer Success (Survey Results)

CSM Practice

CSM Practice conducted a weekly survey to observe potential improvements with how the crisis impacted SaaS companies and customer success management teams. We generated an overall analysis of the pandemic effects on Customer Success from around the globe. Sales and Retention Forecast. Sales and Customer Success.

SaaS 83
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Unlocking the Power of Ideal Customer Profiles (ICPs) in Modern Sales

Balto

For decades (or even centuries), marketers and salespeople only knew a single approach: be everything to everyone. Only large corporations can afford marketing to every person on the planet, and even then, they could be saving huge amounts of money if their marketing was at least a bit more targeted.

Sales 52