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How Lean Principles Apply to Digital Technology, Sales and Customer Experience

Cincom

The one similarity that can be found between a majority of those digital lean definitions and the major concept of selling, the most important piece for any B2B or B2C business, is the customer. B2B companies, needing to catch up with B2C, have started offering similar experiences, but in a slightly different way.

Sales 99
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5 most popular Webinars of CustomerSuccessBox

CustomerSuccessBox

Especially customers who are paying $10K- 100K ACV(Average Contract value) per year, given the challenges of the underlying problem your SaaS is solving for them. Webinar 2 – How to do Churn analysis. Takeaway: Learn a proven framework to Churn analysis and get a control on your churn. Link: How to do churn analysis.

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article thumbnail

How Lean Principles Apply to Digital Technology, Sales and Customer Experience

Cincom

The one similarity that can be found between a majority of those digital lean definitions and the major concept of selling, the most important piece for any B2B or B2C business, is the customer. B2B companies, needing to catch up with B2C, have started offering similar experiences, but in a slightly different way.

Sales 52
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CX is the New Branding: Here’s What Enterprises Must Do to Adapt

CSM Magazine

Gone are the days where high-quality customer experience (CX) was the exclusive purview of B2C. In today’s rapidly digitizing marketplace, brand perception hangs largely on the ability to offer customers a convenient, effortless use of products and services – in the B2B space as much as B2C. Understanding Customer Needs.

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Understanding the B2B Customer Journey and How It Differs from B2C

Totango

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. How journeys differ for B2B and B2C customers. B2B vs. B2C Customer Journeys: Comparisons and Contrasts.

B2C 117
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CX leader spotlight: Michael Bair, SVP of Customer Experience at FIGS

delighted

I don’t need an in-depth financial analysis to tell me that. He has worked at diverse organizations from startups to Fortune 50 companies, including B2B SaaS, B2C subscription, and D2C e-commerce. About Michael Bair. Title: SVP, Customer Experience. Company: FIGS.

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A Guide to User Behavior Analytics for SaaS

SmartKarrot

It is especially true of SaaS products – where the value in an intangible implication that adoption could lead to better practices and revenue growth. That’s why behavior analytics forms the core function for SaaS. Especially if you are into SaaS, behavior analytics has the potential to make or break your business.

SaaS 10