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Run an audience overlap analysis in AWS Clean Rooms

AWS Machine Learning

Advertisers, publishers, and advertising technology providers are actively seeking efficient ways to collaborate with their partners to generate insights about their collective datasets. The analysis helps determine how much of the advertiser’s audience can be reached by a given media partner. Choose Create collaboration.

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Build taxonomy-based contextual targeting using AWS Media Intelligence and Hugging Face BERT

AWS Machine Learning

This use case is particularly significant for the advertising industry as data privacy rules cause a shift from behavioral targeting using third-party cookies. Third-party cookies help enable personalized ads for web users, and allow advertisers to reach their intended audience. Solution workflow.

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Call Tracking: Where Phone Calls Enhance Digital Marketing and Service

DMG Consulting

DMG defines call tracking as “software and analytics that is used to capture inbound call activity to determine the effectiveness of online (e.g., Inbound call tracking solutions integrate with digital analytics and digital advertising tools to include offline conversion in overall funnels. What is Call Tracking?

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Constellation ShortList™ Social / Digital Media Listening / Monitoring/ Engagement Platforms

Natalie Petouhof

The program offers buyers of technology a list of offerings to consider in their pursuit of digital transformation. Social / digital monitoring / listening and engagement solutions include listening, monitoring, analytics and intelligence, and engagement capabilities. Predictive analytics, campaign monitoring and measurement.

APIs 84
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The Top 6 Best Automated Calling Services

Babelforce

The solution also uses API integration to allow its automated calling services to communicate with your CRM. Price: RingCentral does not advertise its prices for contact centers. They have also integrated a patented technology that eliminates that first initial delay between customers answering and agents responding.

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Comparative Analysis: Pendo.io Analytics vs Google Analytics

SmartKarrot

Be it a product or a service, analytics helps you to visualize and understand customer behavior discretely. But when it comes to choosing the right platform for web analytics, you have a plethora of options to choose from. But when it comes to choosing the right platform for web analytics, you have a plethora of options to choose from.

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Analyze and tag assets stored in Veeva Vault PromoMats using Amazon AppFlow and Amazon AI Services

AWS Machine Learning

In a previous post , we talked about analyzing and tagging assets stored in Veeva Vault PromoMats using Amazon AI services and the Veeva Vault Platform’s APIs. For example, you can use the connector to extract standardized study information from protocols stored in Vault RIM and expose it downstream to medical analytics insight teams.

APIs 72