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4 out of 5 organizations have not increased their customer satisfaction since 2010!

Beyond Philosophy

Unfortunately, many companies still don’t give that credit to their market research folks and what the marketing metrics tell them. In other words, we can compare satisfaction today to what it was in 1994, 2000, or 2005. For example, fast-food restaurants might have very few staff in them soon.

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The 20 Stakeholder Experience Emotions: Which Are Most Positive and Value-Enhancing, and Which Are Most Negative and Value-Destroying?

Beyond Philosophy

Until about a decade ago, most CX and value delivery metrics were built around tangible and quality-related elements of value – price, consistency, speed, completeness, accuracy, durability, and the like. Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy. However, it was understood that value is not just rational.

B2C 207
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BI with an IQ - Revisited

Xaqt

Back in the winter of 2005, Jason Kolb (my cofounder and CTO of Latigent) and I penned an article for Business Management magazine titled BI with an IQ. Rewind it Back Let's take a look back to 2005 when "Web 2.0" Let’s use a stereotypical call center as an example. technologies were first emerging.

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Expert commentary: Closing the CX Gap between Customer Expectations and Business Reality

Comm100

For example, using Amazon for its convenient one-click checkout feature creates an experience of what easy looks and feels like, becoming a kind of de facto standard that customers could use, whether subconsciously or entirely consciously, as a gauge during their online experience with your organization.

Metrics 52
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How the Grinch stole CSAT During the Holiday Rush

Nicereply

For example, in the American Customer Satisfaction Index , CSI went from a low of 73.0 in 2005 to a high of 77.0 In between 2005 and 2017, CSI fluctuated between these two points. For example, personalize their order with an unexpected handwritten note, or offer free delivery or a surprise product discount.

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[Infographic] 9 Effective Call Center Strategies You Can’t Miss

Quiq

It’s not as simple as setting up a few phones and handing your team a script (although we’re sure no one has thought that since 2005). Measuring performance requires pulling metrics from multiple sources, a time-consuming and arduous process. A great example we’ve seen is from General Assembly.

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25 Call Center Leaders Share the Most Effective Ways to Boost Contact Center Efficiency

Callminer

Metrics, Measure, and Monitor – Make sure your metrics and associated goals are clear and concise while aligning with efficiency and effectiveness. Make each metric public and ensure everyone knows why that metric is measured. Jeff Greenfield is the co-founder and chief operating officer of C3 Metrics.