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6 Key Factors to Improve Customer Retention

aircall

Many look to the company for ways to improve customer retention. Email: Ring’s Secret to Improve Customer Retention. For one thing, it sends new customers emails to share tips on properly setting up the product. However, Ring is not the only company to reap the rewards of its stellar customer retention strategies.

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Three Steps to a Winning B2B Customer Experience Plan

Totango

This encompasses interactions with your brand during all stages of their customer journey , including before purchase, during the buying process, and after making a purchase. B2B customer experience differs from B2C customer experience in several important ways. Why Take B2B Customer Experience Seriously?

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6 Customer Retention Strategies that are Here to Stay

ClientSuccess

Adding credibility to this statement is a research study by Invesp Consulting which suggests: Existing customers are 50% more likely to try new products and spend 31% more than new users! Increasing customer retention by 5% can increase profits by 25-95%. It will surely get your brain and bank account working overtime.

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5 Top Customer Service Articles For the Week of January 16, 2017

ShepHyken

This article presents the case that customers go through five specific stages that lead them to loyalty. And, while the article focuses on B2C, the stages can be found in any business relationship. 4 Ways to Increase Customer Loyalty Now and for the Long Haul by Heike Young.

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5 Top Customer Service Articles for the Week of August 13, 2018

ShepHyken

If you’re relying on this explicit definition to drive retention and expansion then you’re missing a better opportunity. My Comment: This excellent article on customer loyalty departs from the typical article focused on B2C businesses and has a big emphasis on the B2B customer.

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Why, Oh Why, Is ANYBODY Still Measuring Customer Satisfaction?

Beyond Philosophy

When Customer Retention, my first book on customer behavior was published, now over 20 years ago, one of the strongest reactions voiced was my contention, and the proof offered, that satisfaction and retention were fundamentally different concepts, and that they required different measurement protocols.

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5 Customer Care Facts You Can’t Afford to Ignore in 2021

Skybridge

The first thing to keep in mind, and the stats below will support this statement, is that customer service should not be seen as a cost, but as an investment that will lead to higher profits. So, why invest in customer service and CX? Even the pandemic didn’t alter the outcome of these studies.