Infinity

DECEMBER 19, 2018

We’ve seen micro-marketing scandals with Cambridge Analytica, successes with Easterseals Southern California’s (ESSC) ingenious “Change the Way You See Disability” campaign, and the GDPR black cloud which has invited marketers to re-think their uses of big data and targeted marketing campaigns. A Very Merry Christmas.

Marketing 61

Marketing Big data Customer centricity Education 61

Kayako

MAY 11, 2017

Companies like Virgin Atlantic, British Airways, and Zappos go the extra mile to ensure their customers receive top-notch customer service. They recognize, as we discussed, the importance of exceeding your customer’s expectations , and adding “bang” for their buck. Consideration. Decision (and Beyond ).

Analytics 99

Analytics Entertainment Customer retention Surveys 99

Talkdesk

AUGUST 7, 2017

Ernest is the Group Product Manager of Data & Analytics at Talkdesk and a session host at the Opentalk 2017 in SF. . The origins of customer satisfaction (or CSAT), as a metric, date back to the 1970s — an era in which the business world was much more obsessed with supply chains and pricing than customers or service.

Metrics 40

Metrics Customer Service Upselling Advertising 40

Talkdesk

AUGUST 7, 2017

Ernest is the Group Product Manager of Data & Analytics at Talkdesk and a session host at the Opentalk 2017 in SF. . The origins of customer satisfaction (or CSAT), as a metric, date back to the 1970s — an era in which the business world was much more obsessed with supply chains and pricing than customers or service.

Metrics 40

Metrics Customer Service Upselling Advertising 40

NobelBiz

FEBRUARY 22, 2023

As big Data for contact centers is bringing insights and business possibilities at every level of the organization if managed correctly. That is why Call center analytics enables you to collect and analyze customer data to prioritize them. Decisions based on this strategy are always made with the consumer in mind.

Analytics 52

Analytics Call Center Big data Contact Center 52

C3Centricity

SEPTEMBER 24, 2017

It was to the BPW Lake-Geneva (Business & Professional Women) group in Rolle, Switzerland, which was a first for me. Not because I was speaking about customer centricity as a disruptor, but because it was an all-female group. Technology is an enabler; it’s customer-centricity that is the disruptor today.

Technology 48

Technology Transportation Entertainment Customer centricity 48

SmartKarrot

OCTOBER 13, 2020

In this age of increasing competition with other businesses, customer intelligence (CI) is becoming a prominent competitive advantage. We have already known that being customer-centric is paramount for the growth of any SaaS company. But there are various facets of becoming a customer-centric organization.

Customer centricity 10

Customer centricity SaaS Analytics Customer retention 10

Beyond Philosophy

JULY 4, 2016

I’m capitalizing the first letter of each word because the pervasiveness of digital transformation has all the feel of Big Data a few years ago and Reeingineering in the 1990’s. It is also impacting financial service cultures, as it forces banks to shift from a largely product-centric perspective to a customer-centric one.

Banking 225

Banking Customer centricity Big data Finance 225

Beyond Philosophy

DECEMBER 23, 2015

Reflective of the escalating focus on customer data, experiences, and relationships across all methods of communication and access, the role is rapidly evolving and morphing; however, there is general agreement regarding its significance in building and sustaining true value, planning capability, and enterprise customer-centricity.

Chief Customer Officer 250

Chief Customer Officer Enterprise Customer centricity Consulting 250

C3Centricity

AUGUST 17, 2020

Up until the covid-19 virus hit across the globe, almost every single organisation, big or small, recognised the importance of satisfying their customers. But most of them were only giving lip service to customer-centricity and very few were actually going beyond voicing their opinions. What do you think?

Customer centricity 63

Customer centricity Big data Airlines Marketing 63

ClearAction

APRIL 18, 2015

Use group sharing engines to share documents with strategies and knowledge across departments. Data can be insightful to all of the roles HR takes on in facilitating the company’s CX goals. 60% of companies are now investing in big data and analytics to make HR more data driven. —@tcrawford.

Customer Experience 96

Customer Experience Employee engagement Big data Analytics 96

C3Centricity

DECEMBER 3, 2018

These usually happen when an organisation does not adopt a customer first strategy. Almost every single organisation, big or small, recognises the importance of their customers. They talk about customer centricity but very few actually go beyond voicing their opinions.

Big data 59

Big data Marketing B2C CRM 59

aircall

MARCH 19, 2021

It gives you a more definite customer profile, lets you know the customer’s behavior, and gives you an in-depth look into the customer journey. first-party and third-party data allows you to understand your customers better, and as a result, you can enhance your customer’s experience and strengthen customer relationships. .

Sales 62

Sales CRM Marketing Best practices 62