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Top 5 Customer Service & CX Articles for the Week of June 12, 2023

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. B2B Customer Experience Examples: Think Like A B2C by Dan Gingiss (Dan Gingiss) While B2B businesses are technically providing products and services to companies, they are selling to individual buyers who are consumers.

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Guest Post: Customer Experience: Expectation vs. Reality

ShepHyken

It will enable you in identifying the reasons behind high customer turnover and what you can do to address them. . Expectation: Customers expect connected journeys with consistent interactions. Reality: Customer Service generally feels like sales. . Reality: Customers are generally treated like numbers. .

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Customer Centric Internal Branding

ClearAction

Customer Centric Internal Branding Lynn Hunsaker. Customer centric internal branding revolves around customer well-being. Living the brand promise is another way of describing customer centric internal branding. This survey provides me with invaluable feedback. We Live the Brand.

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13 Customer Service Trends of 2023 that Experts Are Talking About

JustCall

The customer service landscape is experiencing a radical transformation, driven by emerging technologies, increasingly savvy consumers, and evolving demands. It is crucial for businesses to stay ahead of these changes to ensure customer satisfaction, which plays a pivotal role in their growth.

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Moments of Truth: Exploring Jan Carlzon’s Enduring Vision

CSM Magazine

His leadership saw a shift toward customer-centric strategies, with an emphasis on empowering frontline employees. He advocated for the idea that each employee, regardless of position, has a role in influencing the customer’s perception of the company.

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5 Obstacles to Customer Service Success

VocalCom

For a brand to achieve success, it must close the gap between customer expectations and experiences. All too often, brands speak of being customer-centric in their approach but fail to implement practices that actually satisfy their customers’ needs. Failure to understand customer expectations. Lack of clarity.

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Amazing Business Radio: Nick Francis

ShepHyken

Nick Francis Shares How to Create a Customer-Centric Company. How would you like to increase customer loyalty? Shep Hyken interviews Nick Francis, CEO of Help Scout and thought leader in the customer service support world. After all, word-of-mouth is by far the best advertising you can get.